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Can AI actually make recruiting more ‘human’?
Shawn Smajstrla Science & TechnologyIn the news last week was a recruiter named Vera. What made Vera newsworthy is that she's a robot. A Russian startup developed Vera, and big-names like PepsiCo, Ikea and L'Oréal are listed among the 300 or so clients already using the artificially intelligent software to help vet for open positions.
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Are people actually going to #DeleteFacebook?
Emma Fitzpatrick CommunicationsLast week, 50 million Facebook users found out that their data had been mined without their direct consent and provided to Cambridge Analytica, a political firm that was hired by President Donald Trump's campaign.
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Everything you need to know about Facebook’s data scandal
Emma Fitzpatrick CommunicationsThink just for a moment about all the data Facebook has collected about you since you signed up for the platform years ago. They know all the basics (age, gender, political/religious affiliations). But they also know what articles you read, what posts you like, the places you go, how much time you spend on the app a day, who your friends and so much more.
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Data-driven ways to increase your social shares in 2018
Emma Fitzpatrick MarketingLooking at your company’s social analytics, you see less reach and engagement despite the fact you’re posting more content. It’s a problem that’s plagued you thus far in 2018, all of 2017 and even 2016. The good news is you’re not alone. From January to August of 2017, average engagement for brands and publishers on Facebook fell more than 20 percent, 2017 BuzzSumo data found. Now, we know a bit more about why that is happening.
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How to be funny at work
Catherine Iste Business Management, Services & Risk ManagementLaughing releases stress, increases productivity and supports team-building. On the other hand, a failed attempt at humor can increase tension, undermine motivation and decrease engagement. Most of us determined long ago using humor as a workplace tool was not worth the risk. But what if you had an HR-approved method for being funny? Here are a few tips for being appropriately funny at work.
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The need for speed: Mobile phone industry poised to launch 5G
Ross Lancaster Science & TechnologyIn most years at Mobile World Congress, the launch of a new Samsung Galaxy smartphone would be the biggest story by far. This year, the launch of the Samsung Galaxy S9 was undoubtedly the biggest hardware debut of the mobile phone world's largest trade show held annually in Barcelona, but it delivered largely incremental changes on last year's Galaxy S8 — something that's often been the case with new smartphone launches in recent years.
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How Americans really use social media
Emma Fitzpatrick MarketingWhile most social media metrics and statistics come directly from the social media platforms themselves, it's a breath of fresh air when an outside party steps in.
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Meet the newest, ad-free social network: Vero
Emma Fitzpatrick CommunicationsThere hasn't been a new major player in social media for a while, but the time is ripe for one. Facebook use is down for the first time, and Instagram users are not pleased with the new algorithmic (not chronological) feed.
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As Facebook use drops, should brands be concerned?
Emma Fitzpatrick MarketingFor the first time, a third-party research firm found the number of Americans currently using Facebook is down. In 2018, only 62 percent of people are using Facebook, down from 67 percent last year.
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Trendjacking: The good, the bad and the ugly
Ronnie Richard MarketingYou may not be familiar with the term "trendjacking," but if you've spent any amount of time on social media, you've definitely seen it in action. Trendjacking happens when brands and organizations notice something that is gaining a lot of attention online and then interject themselves into it.
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