All Communications Articles
  • What are the best times to post to social?

    Emma Fitzpatrick Marketing

    Social media marketing is always evolving. What worked last year (or even last week) may not do the trick again. That's why you've got to stay afoot of the latest trends and studies. You'll learn new, data-driven tips about how to get the most out of what you're already doing. Speaking of, changing and optimizing the time you post content on each social platform can make a big impact, as outlined in a Sprout Social report. Read on to learn the best time to publish on each platform to maximize engagement — and how that changes in each industry.

  • Practical ways to think about culture

    Catherine Iste Business Management, Services & Risk Management

    As leaders, we have found ways to identify our workplace culture in everything from our performance reviews and handbooks to our total rewards packages and exit interviews. We can see evidence of it everywhere and it is clear it can affect or be affected by almost every aspect of our leadership. Yet, with the pervasive nature of culture, it can be challenging to understand how to prioritize our actions in order to successfully implement our culture vision. Here are a few practical ways to think about culture to ensure we focus on what is most impactful.

  • Why should you keep committee minutes?

    Robert C. Harris Association Management

    Committees work under the authority of a board of directors. The bylaws prescribe their appointment; policies detail their operations. The volunteer groups (committees, task forces, councils, special interest groups, etc.) are intended to supplement the work of the board and staff. Cynically it has been said that "committees keep minutes and waste hours." Keeping minutes is a smart practice. It’s a record of what the group did at a specific meeting, who attended and any needs or recommendations. Minutes inform the board and staff.

  • How to doom your business in 7 easy steps

    Anne Rose Business Management, Services & Risk Management

    Most businesses begin with a dream — a dream of offering a unique product or service to a hungry market. But you can’t stop with the dream, or it stays an unfulfilled dream. The dream has to be implemented with careful planning: who is the market, how to reach it, how to produce the product or service efficiently, how to price it correctly, and how to promote it. Dreaming is easy; planning is not. In this article, we'll talk about failure — because it’s easier to fail than to succeed. Here are seven easy ways to ensure that your business proposition will fail.

  • Going the distance in business

    Roberta Matuson Business Management, Services & Risk Management

    A few years ago, I rode my new bicycle 21 miles on Martha's Vineyard. For some of you, that may not be a big deal, but for me this was an event. I'll admit, there were times that I watched the local bus go by with bike racks and thought to myself, "I should be on that bus." But instead, I kept peddling. I know a lot of businesses who have decided to take the bus with the hopes that they will ultimately reach their destination faster and in better condition than if they had slowed down a bit and gotten into fighting shape. Here are some best practices from my most successful clients who are in tip-top shape.

  • Why a ‘culture of nice’ may be a bad thing for business

    Terri Williams Business Management, Services & Risk Management

    We can all agree that being nice is a desirable human trait. In the workplace in particular, companies want employees to be pleasant, agreeable, and polite — not just to customers and clients, but also to each other. But when is niceness more of a hindrance than an asset? New research by Fierce Conversations reveals that 63% of employees aren’t sharing honest opinions and concerns because they want to continue being viewed in a positive light. These responses cut across gender and seniority level.

  • Attracted to a co-worker? Here’s what you need to know

    Catherine Iste Business Management, Services & Risk Management

    Office romances may be at a low, yet 36% of us still report dating a co-worker. Further, considering that another study says that 76% of its survey participants would be secretive about any office romance, if any of our co-workers are good at keeping secrets, that number could be much higher. All this is to say that love, or some degree of it, does happen at work. Here is what you need to know if you are attracted to a co-worker.

  • How to stop overnight communication errors at your hospital

    Lisa Mulcahy Healthcare Administration

    Overnight shift workers at your hospital face unique challenges when it comes to effectively consulting each other. These issues can impact patient safety. From the sleep-deprived intern trying to ask the right diagnostic questions to optimum consultations strategies, you want to make sure your staff is always communicating wisely and effectively. The good news: these science-proven strategies can help cut confusion, refocus concentration and ensure accuracy. Use these strategies to make your overnight policies foolproof.

  • 5 problems facing social media in 2019

    Mashaal Ryan Marketing

    In this article, we’ll look at five main problems that are causing people to "break up with their phones" or quit social media altogether. These are the toxic parts of the new online world. As businesses, we need social media to be relevant and stay in the eyes of the consumer, too. However, there are lines that could be crossed if you aren’t careful. Here are just a few issues that are erupting every day on the internet.

  • 6 steps to great church video

    Mark MacDonald Religious Community

    People love video. If your church communication does not contain video, you need to start considering how to add it to your mix. But it’s a difficult thing to do! Many churches now have a few people who understand light, and edit and produce videos. However, great videos always start with a great story that needs to be discovered or written. Start small and work toward more complex videos as required! For a great, basic video that tells a compelling story, here are six steps.