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Airbnb’s new branding strategy: The debut of Airbnb Plus and Beyond…
Linchi Kwok Travel, Hospitality & Event ManagementLast week, Airbnb made an important move to help the company step up in the competition against hotel chains and online travel agents — the debut of two branded products. I expect Airbnb's new branding strategy will change the competition landscape in the market even though I was not surprised at this news at all, as suggested in last month's discussion.
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The future of boutique hotels
Bambi Majumdar Travel, Hospitality & Event ManagementThe hotel industry is witnessing a rapid transformation. Many attribute these changes to the advent of online bookings and Airbnb. While they have been influencing factors, the key reason is the guest.
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Is customization the way forward for hotel design?
Michael J. Berens Interior Design, Furnishings & FixturesAs competition from shared accommodations and niche offerings increase, large hotel chains and even some boutique hotels are seeking new ways to attract guests to their properties.
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Is dynamic pricing good for restaurants and hotels?
Linchi Kwok Travel, Hospitality & Event ManagementAccording to the theories in classical economics, an equilibrium price of a product will be reached in a free market when supplies meet demands. When supplies remain stable, an increase in demands will result in a higher selling price for the product.
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5 tips to keep attendees engaged at your next event
Wendy Parsley Association ManagementAttendees are demanding more from the events and conferences they choose to attend. They are eager to learn new things, want to be actively involved in the event and engaged throughout the whole program.
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The joy of visiting caves
Cindy Belt Recreation & LeisureWhat is it about caves that are so fascinating? There is mystery and beauty within these walls, and visiting caves is an adventure that many of us can do. Caves can be viewed in formal tours with a guide, designated paths without a guide, or some are open to freely explore. Below are some examples with recent fees for adults.
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The new direction in luxury travel
Bambi Majumdar Travel, Hospitality & Event ManagementDespite the volatile market and some dire economic predictions, the travel industry stayed on top of the numbers game in 2017. Competition is stiff, but businesses have carved their niche to reach out to their target audiences.
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Can Trump sell apprenticeship programs to America?
R.V. Scheide ManufacturingChances are that more Americans are familiar with "The Apprentice," the reality TV show formerly starring the current president of the United States, than they are with apprenticeship programs. Today, graduates from such programs constitute just 0.2 percent of the labor force.
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8 US festivals that welcome spring
Dave G. Houser Recreation & LeisureFollowing on the heels of the storm-plagued and frigid winter of 2017-18, Americans just about everywhere are welcoming this year's spring season with open arms. And there are plenty of festivals planned to celebrate the return of warmth and sunshine.
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What’s next for hotel mergers and acquisitions?
Linchi Kwok Travel, Hospitality & Event ManagementIn recent years, more hotel chains are turning themselves into giant players through mergers and acquisitions. The most recent acquisition in the hotel world came in mid-January, when Wyndham announced that it would purchase La Quinta’s franchise and management business for $1.95 billion. Currently, Wyndham Worldwide operates more than 8,100 hotels in 79 countries, with a total room inventory of more than 705,700 rooms. The company’s portfolio includes 19 brands, ranging from the economy segment, such as Super 8 and Days Inn, to the upscale and luxury segments, such as Wyndham Grand and Esplendor Boutique Hotels.
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