Recent Articles

• Take a scenic drive through Utah’s 5 national parks

  Michael Charland Travel, Hospitality & Event Management

  This spring, my wife and I traveled through Utah in our fifth wheel to see all five of the national parks. We had not previously seen any of them, so we were excited for this trip — especially with the current TV commercials advertising all the parks.

• Google adding tweets to search results: How you can optimize this

  Emma Fitzpatrick Marketing

  How often do you consider keywords when tweeting? Starting this week, you'll want to include many more keywords in tweets than you did before. Now, keyword optimization on Twitter is going to land you higher in search results.

• Those extra lace holes: What’s all the fuss about?

  Heidi Dawson Sports & Fitness

  A video recently went viral across various social media platforms. It claims to "finally" show us what that extra lace hole at the top of your running shoes is really for. While all serious runners and coaches have known their purpose for years, it appears most recreational runners were unaware. Now it seems everyone is trying the heel-lock (or lace-lock) technique.

• The reading brain: Executive function hard at work

  Linda R. Hecker Education

  When I talk with educators across the country, they often lament that students don't read much anymore, especially in the face of ubiquitous social and multimedia distractions. Even students with intact decoding and fluency complain that reading is just too hard, not worth the effort. Why is reading such a challenge for so many?

• People join good companies but quit bad managers

  Greg L. Alston Business Management, Services & Risk Management

  I'm constantly amazed by how people who are charged with managing people try to make life much more complex and difficult than it needs to be. When people join a new company, they are usually excited by the new opportunities and believe in the vision of the organization. They choose the job based on the best fit with their world view. This assumes of course that they have their choice of jobs. If they need a job to eat, the dynamic is quite different.

• You can learn from these 4 examples of excellent customer service

  Benoit Gruber Retail

  ​Think about a time when you received amazing customer service. Now think about how rare it was that you experienced that level of customer service. In this day of social media and the omnipresent "review" of businesses and services, you would think companies would do their best to provide top-notch customer service at every turn. Yet it's surprising how few companies really take the time and effort to provide outstanding customer service that will increase customer loyalty.

• Senators press for more interoperability

  Scott E. Rupp Healthcare Administration

  ​Earlier this month, National Coordinator for Health IT Karen DeSalvo told senators that health IT is "foundational" to President Barack Obama's Precision Medicine initiative and discussed ways to improve data sharing. According to Health Data Management in February, Obama asked Congress for $215 million in funding for a personalized medicine initiative that centers around the creation of a massive database containing the genetic data of at least 1 million volunteer participants.

• Soft-touch packaging: A boost for brands

  Sharon Derbyshire Engineering

  When faced with revitalizing an iconic brand, Bayer wanted to differentiate itself from the competition with a package makeover. The company ultimately chose an oversized ergonomic cap for its aspirin and Aleve over-the-counter medications. The new cap — overmolded with thermoplastic elastomers (TPEs) — makes it easier for arthritis suffers to grip and get to the pain reliever inside. The easily-recognized caps with raised logo are preferred by consumers and are even endorsed by the Arthritis Foundation.

• Yellow dreams of Porsche paradise

  Andres Jordan Transportation Technology & Automotive

  Yellow is the color — wide, low-slung and prescient its shape. My approach is cautious and reverent. His Porsche is in the left lane as I make my approach from behind. We are both driving on the Dulles toll road that connects Washington, D.C., to Dulles Airport. The stretch is also a high-tech corridor for many companies, including North America's headquarters for Audi and Volkswagen. This begs the question: Will Porsche's North America headquarters make the move to the D.C. area someday?

• Stanford’s Oil-Climate Index: Not all oils are created equal

  Lucy Wallwork Natural Resources

  This December in Paris, 196 countries will meet to try to overcome the gridlock over 2030 carbon emissions targets. Could the impasse over global climate change policy be partly the result of the stark choice we are presented between "clean" renewable sources and the "dirty" oil industry?

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