Recent Articles

• The 5 payoffs of the pause for the spa industry

  Elizabeth Donat Retail

  During this unprecedented pause in our lives, we have no doubt struggled with countless challenges. It's easy to list all the ways that this pandemic has stifled our personal lives and, in some cases, completely turned our spa businesses upside down. However, in the spirit of the-glass-is-half-full, let's talk about the extraordinary ways that our industry has benefited from this time.

• AI-powered payroll is advancing — but where do we draw the line?

  Grace Ferguson Business Management, Services & Risk Management

  According to Zion Market Research, the global cloud-based payroll market "is expected to generate around USD 13,374 million by 2026, at a CAGR of around 6.8% between 2019 and 2026." Though cloud-based payroll software is the industry's biggest disrupter thus far, artificial intelligence (AI) isn’t too far behind. Most notably, in a 2019 survey by Robert Half Finance & Accounting, 47% of CFOs predicted that payroll will benefit the most from AI integrations.

• Infographic: Enhancing home learning

  Brian Wallace Education

  Right now, 90% of parents are concerned about their kids falling behind academically, and more than 80% say they are struggling to keep their kids engaged in learning. This infographic outlines how to keep your kids engaged by making learning feel like play and exploration instead of an academic exercise.

• How to shift your marketing messages the right way as COVID-19 restrictions…

  Lisa Mulcahy Marketing

  As a marketer dealing with the coronavirus pandemic, you've learned to pivot on a dime — a strategy that has served you well and will continue to serve you well in the future. It's essential to look ahead now, though, and begin the process of tweaking your message to your customers in a timely and sensitive way. Sensitivity and customer consideration should be the hallmark of your strategy at this time. It's key to focus on the following five key planning points.

• How to build a team of innovators

  Chuck Swoboda Business Management, Services & Risk Management

  As increasing competition, new technologies and evolving customer expectations continue to disrupt nearly every industry, business leaders are turning to innovation as a way to keep their companies relevant. The standard solution is to create teams that focus explicitly on innovation. The problem? Most of these teams struggle to innovate, often delivering incremental improvements at best. Simply telling a team to focus on innovation won't suffice. You need to thoughtfully select people with the right mindset for the team.

• Study: Healthcare insurers are missing significant communication opportunities…

  Scott E. Rupp Medical & Allied Healthcare

  Despite the continual conversations and protests from payers and some health systems claiming their patients can't understand transparency with insurance plans and pricing, health plans have a member communication problem, a new study says. The J.D. Power 2020 U.S. Commercial Member Health Plan Study shows that this communication challenge is growing worse in light of COVID-19. While communication issues may not be mutually exclusive to pricing transparency, it seems there's a much bigger cultural issue.

• VR goes to work in interior design

  Michael J. Berens Interior Design, Furnishings & Fixtures

  Confronted with the need to maintain social distancing and minimize direct contact with clients, many design firms have turned to visualization tools such as augmented reality (AR) and virtual reality (VR) during the past few months as means of increasing engagement with clients and facilitating virtual design planning and decision-making. This is likely to be merely the first step towards tapping the considerable potential these of technologies.

• Sunshine: Nature’s free medicine for body, mind and spirit

  Victoria Fann Medical & Allied Healthcare

  Over the years, sunshine has gotten a bad rap. The fear of ultraviolet rays leading to skin cancer has often resulted in people not getting enough exposure to the sun. This is unfortunate, because sunlight is one’s of nature’s greatest and most abundant gifts. Research has shown there are proven emotional, cognitive and overall health benefits linked to catching some rays. Because of this, many doctors are now adopting the viewpoint that the advantages of regular sun exposure (without sunscreen) may balance out and even outweigh the risks.

• Do PepsiCo’s new direct-to-consumer websites show a new future for…

  Bambi Majumdar Food & Beverage

  PepsiCo's new direct-to-consumer sites could mark a significant turning point for the retail grocery industry. The corporation studied the increased demand for products amid the coronavirus pandemic and witnessed shoppers’ frustrations with empty aisles in supermarkets and other grocery stores. In announcing the launch of two new websites, PantryShop.com and Snacks.com, the company said that it wishes to offer shoppers easy and fast access to products in these uncertain times.

• Infographic: The psychology of isolation fatigue

  Brian Wallace Mental Healthcare

  Amidst the COVID-19 pandemic, 2 in 3 Americans have felt anxious, depressed, lonely, or hopeless at least once a week. Panic buying was just the first step in dealing with the psychologically overwhelming nature of the pandemic. This infographic outlines the psychology to help us deal with these trying times as well as healthier ways to cope.

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