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Delivery services in multiple sectors are getting a boost during the COVID-19…
Linchi Kwok Food & BeverageThe impact of COVID-19 has been devastating and will continue indefinitely. It is no longer a question of whether the coronavirus pandemic will cause a global economic downturn. It is now about how much the economy will shrink. The coronavirus will probably change how people shop, travel, and work for years. People will likely rely more on delivery services. Such demand will help boost delivery businesses even when everybody is having a tough time fighting the pandemic.
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How blockchain works in the food industry
Gail Short Distribution & WarehousingWhile blockchain technology is usually associated with bitcoin and other cryptocurrencies, today some companies in the food industry are beginning to implement this tool to increase transparency, trust and consumer safety while reducing waste. Every transaction along the supply chain is recorded on the digital ledger, time stamped, given a code or "hash," and linked to the blockchain. All parties on the network — growers, wholesalers, distributors and retailers — can read the data in real time and add their own updates.
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Small businesses search for solutions amid crisis
Kevin Reynolds Business Management, Services & Risk ManagementWith each succeeding daily briefing from White House and governors’ offices across the country, small businesses are taking more and more of a blow. As sweeping new safety measures are enacted to curb the coronavirus pandemic, businesses have been left to wonder what comes next. A business environment that was very recently reaching 50-year-lows in unemployment, according to the U.S. Department of Labor, is now teetering on the edge with the economy grinding to a halt.
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As COVID-19 spreads, the future of medicine is quickly becoming the medicine…
Tammy Hinojos Medical & Allied HealthcareAs the world continues its collective efforts at waging war against the rapidly spreading coronavirus, a handful of health tech devices and telemedicine tools are in the spotlight like never before. Many are being fast-tracked and called up to the front lines to be the tip of the spear in the coronavirus pandemic. For example, MedWand can listen to your heart and lungs, measure respiratory rates and blood oxygen levels. Originally forecast to receive FDA approval in late summer, the device is now under consideration for emergency use authorization by the FDA.
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6 ways for your spa to thrive in uncertain times
Elizabeth Donat RetailBusiness owners in the spa industry — and most every industry — are faced with an unprecedented situation in today's uncertain times. And because of this, it's crucial to explore some short- and long-term activities which may help to not only ease our clients' apprehensions, but to also help our businesses thrive and make profits. Follow my six expert tips below if you need some inspiration in light of recent changes to your flow of business.
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New ways to use hashtags in your social media marketing
Lisa Mulcahy MarketingAlmost everybody on social media uses hashtags, likely including your brand. But even though hashtags are ubiquitous, that doesn't mean they are always used most optimally when it comes to garnering the most attention. Your goals: make the most out of your wording; cover the right consumer communities; don't over- or undertag; and check your progress consistently to see how your efforts are playing. Here are the freshest, most creative, and most effective ways you should use hashtags to boost your marketing power right now.
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A glimpse at new sustainability trends for food and beverages
Bambi Majumdar Food & BeverageRising awareness of environmental issues has paved the way for sustainability-driven investment in all areas, including food and beverage. This industry, with its complex supply chains, is increasingly under scrutiny. Companies have to take into account a wide range of environmental and social issues like gender equality, equal pay, animal welfare, human rights, climate, and the safety of indigenous peoples as they plan for the future.
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Accepting the new virtual reality
Linda Popky Business Management, Services & Risk ManagementAs the coronavirus crisis escalates, more and more restrictions are being put in place: no large gatherings, no in-person classes at school, no sporting events, avoid air travel, cancel unnecessary meetings, etc. Many employers have closed their campuses and required employees to work from home — when they can. Many industries, like retail, hospitality, and personal services, can't just be packaged up and run remotely. But there are many others that could provide remote services — but have just never made it part of their offerings.
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Why marketing tribes are demographics you should be targeting
Lisa Mulcahy MarketingAs a marketer, you know the value of targeting the right segments and subtypes of your existing customer base and potential consumers — but did you know there's a highly effective way to take that strategy a step further? It's all about targeting marketing tribes. So, what's a tribe? It's a specific portion of your demographic who share the same specific mindset, regardless of age or geography. What key points do you need to keep in mind when it comes to effectively gaining the interest and trust of your targeted tribes? Pay attention to these important areas.
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A look at some of the best new handloaded bullets to use on your next hunt
John McAdams Recreation & LeisureIn addition to all sorts of new firearms and loaded ammunition, hunters and shooters who handload also have some expanded options for bullets in 2020. In particular, Barnes, Hornady, and Nosler all recently announced expansions to several of their popular bullet lines. Today, I'm covering a few especially noteworthy new bullet choices that handloaders can use to develop some custom loads to take afield this year.
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