All Communications Articles
  • 5 ways leaders can stop people from panicking

    Simma Lieberman Business Management, Services & Risk Management

    If I get one more email from someone telling me "don't panic," I'm going to freak out. There are other ways of helping people calm their fears. I don't know about you, but whenever someone tells me not to panic or be afraid, I become more frightened. I feel that the person uttering those words is either not hearing me or trivializing my concerns. The coronavirus has interrupted our lives and businesses as we know it. As a leader, I want to share five ways you can help people remain calm and be present in their lives.

  • 5 tips for describing complexity

    Brenda Crist Civil & Government

    Most requests for proposal (RFPs) ask you to define past performance in terms of relevant size, scope and complexity. The term size is easy to understand because it is numeric. Size refers to the dollar value of the contract, the number of staff, the number of users served, the number of locations served, etc. Scope is also easy to understand, too. We simply compare how well the requirements in the RFP’s statement of work or align with those of our past performance reference.

  • Eyes on the prize: Ideal leadership skills to harness for business growth

    Indiana Lee Business Management, Services & Risk Management

    We’ve all seen it happen. A million-dollar business idea. An extraordinary product. A service like no other. But it just didn’t work. It seems like the company was shuttered before they’d even opened the doors. But why did it happen? And how can you protect your business from a similar fate? The simple fact is, no matter how great the product, a company is only as strong as its leadership. So, what are the skills you need to cultivate in your own leaders to help your business thrive for years to come?

  • New ways to use hashtags in your social media marketing

    Lisa Mulcahy Marketing

    Almost everybody on social media uses hashtags, likely including your brand. But even though hashtags are ubiquitous, that doesn't mean they are always used most optimally when it comes to garnering the most attention. Your goals: make the most out of your wording; cover the right consumer communities; don't over- or undertag; and check your progress consistently to see how your efforts are playing. Here are the freshest, most creative, and most effective ways you should use hashtags to boost your marketing power right now.

  • Be prepared: 15 crisis communication tips

    Mark MacDonald Religious Community

    We have been reminded of the value of essential, effective communication. When any crisis happens unexpectedly, we need to communicate quickly to our congregation. This week should also be a reminder that we need online equivalency to all major offline experiences. In our current culture, churches should have the ability to speak to an engaged social media audience, share live video on social media channels, post video updates on your website, and share a service online. This checklist isn't specifically for the COVID-19 crisis; it’s an essential checklist to be used for any crisis communication:

  • Infographic: Burnout and chronic stress in the workplace

    Brian Wallace Mental Healthcare

    In the U.S., 77% of professionals — and 84% of millennials — have experienced burnout at their current job. A majority, 51%, have felt burned out more than once. Furthermore, almost 1 in 3 Americans visited a doctor about something stress-related in 2018. If you happen to be facing burnout, don’t despair. Find out how you can fight burnout and chronic stress with tips from this infographic.

  • Accepting the new virtual reality

    Linda Popky Business Management, Services & Risk Management

    As the coronavirus crisis escalates, more and more restrictions are being put in place: no large gatherings, no in-person classes at school, no sporting events, avoid air travel, cancel unnecessary meetings, etc. Many employers have closed their campuses and required employees to work from home — when they can. Many industries, like retail, hospitality, and personal services, can't just be packaged up and run remotely. But there are many others that could provide remote services — but have just never made it part of their offerings.

  • 4 vocabulary hints for English learners

    Douglas Magrath Education

    Students often struggle with academic vocabulary, especially if their L1 is a non-European language. Vocabulary development is critical and should be integrated into all parts of the curriculum. Students focus on the meaning of the material and begin to develop a feel for the word-building process and the overall grammar. Vocabulary should not just be listed and drilled, but included in all phases of language learning. Vocabulary acquisition is an essential part of L2 acquisition that goes beyond the classroom.

  • Original research is high-octane fuel for B2B marketing

    MultiView Marketing

    Recently, the latest State of Original Research for Marketing was published. In reading the report, there’s a ton of valuable content included.

  • Infographic: How AI lets you take pictures like a pro

    Mia Glatter Science & Technology

    Today, the smartphone in your pocket has a high-quality digital camera. Everyone — not just artists — is a photographer, and the explosion of photos taken annually proves it. Find out how artificial intelligence makes it happen in this infographic.