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A new path for SDN: Routing and switches are not commodities
Victor BlakeDuring my tenure at a large service provider, someone in the purchasing department decided that all network equipment purchases were commodities to be bid out like the purchasing of pencils, pens and paper. Suffice it to say that even fiber-optic cables were not then commodities, and certainly not IP routers and switches.
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9 steps to effective business emails
Joe LattaEmail communication is a key part of nearly every project, client relationship and business development effort. In fact, according to a study by the Radicati Group, this year the average corporate employee will dedicate 28 percent of each workday to email, sending and receiving more than 115 messages.
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The top way to ensure your social media strategy will tank
Emma FitzpatrickSocial media is here to stay. It's completely transformed the landscape of personal and brand communication. Yet, one of the biggest impacts on social media strategy thus far was just released in a new study from Econsultancy. The reason marketers are using social media is changing -- and the new findings are detrimental to your long-term success on social media.
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Netflix is just HBO minus the delivery
Mitch WeinraubI don't know about you, but the next time I hear or read that "Netflix is killing pay TV," I'm going to scream. Anyone who takes a step back will realize that Netflix is pay TV. Netflix is a competitor to HBO, Showtime and Starz. They all offer different (but similar) collections of feature films, episodic programming and original content. Content-wise, it is only a difference in quantity, quality and price. They all allow programming to be watched on large screens and mobile devices, although some services are better at one than the other.
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A guide to LinkedIn company pages
Mayur KisaniLinkedIn now has a user base of more than 200 million members, making it the world's largest professional network. That is a huge potential audience for your company to reach out to and a large venue to promote your products and services. Although it is common for companies to just set up a company page, most companies are not able to harness the full potential of the platform.
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Have you ever had hire’s remorse?
Mel KleimanEmployees are the most impressionable during their first weeks on the job — and even more so during their first few days. This is because people in unfamiliar territory are more alert for clues that will help them navigate the new terrain. Every bit of information gathered during this time will either reinforce your new hire's decision to take the job or lead to "new hire’s remorse."
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Choosing the right font for your brand
Jessica TaylorWhether you’re coming up with a new logo, business card, brochure or website, fonts can say a lot about you and your business. Typography helps create an experience for your audience before they have even read a word; it tells a story about you and your business.
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7 ways to cultivate creativity in business
Emma FitzpatrickPR firms and businesses alike are full of brilliant thinkers, so let's help them have more fun and exercise their creativity — which will ultimately affect the bottom line. Here are seven tips to integrate into your business to have a bit more fun and a whole lot of ground-breaking ideas.
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Anonymity often leads to physician bullying online
Pamela Lewis DolanDiscussions that used to take place around water coolers and in doctor’s lounges have moved to online message boards, blogs and social media sites. But the Internet has also given some physicians an outlet to unleash vitriolic commentary many would never consider unleashing on a colleague in person.
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The ultimate proposal editing checklist: 7 steps to a more persuasive document
Joe LattaProposals are important. And with a growing focus on procurement transparency and objectivity, a high quality proposal can mean the difference between a big win and an almost-was.
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