Joe Latta
Articles by Joe Latta
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6 tips for fast text formatting in Microsoft Word
For nearly 25 years, Microsoft Word has been the dominant word-processing application in the business…
Wednesday, January 28, 2015 -
6 new time-saving features of Microsoft Word
If you work on proposals, chances are you use Microsoft Word. In fact, a Forrester report found that…
Tuesday, December 16, 2014 -
Halos and pitchforks: The power of a positive first impression
You never get a second chance to make a first impression. The adage is old, but when it comes to proposals…
Wednesday, October 22, 2014 -
What’s first? How sequencing can improve your persuasion and win rates
When it comes to proposals and presentations, order matters. In fact, studies have found that even with…
Wednesday, August 27, 2014 -
Repetition: Making prospects remember your key messages
Think about your most recent proposal or presentation. Did you use clear, simple messaging? Great.…
Wednesday, July 30, 2014 -
3 is a magic number — for proposals and presentations
Chances are your organization has lots of compelling features and benefits. Most do. But when crafting…
Wednesday, July 16, 2014 -
4 reasons to keep your content simple
Your prospects are bombarded with persuasive messages — 400 per day, according to psychologist Kevin…
Tuesday, June 10, 2014 -
5 tools for averting proposal disaster
We all know that proper planning and communication can go a long way to preventing last-minute proposal…
Wednesday, April 16, 2014 -
7 tips for working with subject-matter experts
Marketing and proposal writers are used to overcoming obstacles. But one challenge continually stands…
Friday, March 21, 2014 -
5 time-saving tips for using PDFs in proposal writing
In today’s increasingly competitive marketplace, many professional services firms are submitting…
Wednesday, March 12, 2014 -
4 ways to streamline your proposal review process with PDFs
The draft review and approval process can be stressful for any proposal writer. You just spent days crafting…
Monday, February 03, 2014 -
9 steps to more concise business writing
In today's world of ultratasking and information overload, being concise is more important than ever.…
Tuesday, January 14, 2014 -
4 ways to improve your next electronic proposal submission
Proposal professionals have long explored ways to optimize their hard copy submissions, from adjusting…
Monday, December 16, 2013 -
8 exercises for strengthening your business writing
Writing skills are essential for today's business professionals. Don't believe me? Consider this: A study…
Thursday, December 05, 2013 -
10 downtime activities for proposal writers
Proposal writing is time-consuming work, often with 16-hour days, nonexistent weekends and deadline-driven…
Tuesday, November 19, 2013 -
101 bad business buzzwords — and why you should avoid them
Today’s marketing and proposal materials are littered with important-sounding words that have no real…
Tuesday, November 05, 2013 -
9 steps to effective business emails
Email communication is a key part of nearly every project, client relationship and business development…
Wednesday, October 16, 2013 -
The ultimate proposal editing checklist: 7 steps to a more persuasive document
Proposals are important. And with a growing focus on procurement transparency and objectivity, a high…
Thursday, September 26, 2013 -
5 steps to clearer marketing and business writing: The Bob Vila edition
Clear, straightforward business writing can do a lot: Get you hired, get you promoted, save you time…
Thursday, September 12, 2013
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