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How COVID-19 is affecting landlords and renters

Terri Williams Business Management, Services & Risk Management

COVID-19 is having a negative impact on almost every industry and segment of society. However, its effects on landlords and renters present particularly tough challenges. A new report by Avail, which provides online tools, education, and support for landlords, reveals just how much of an impact the coronavirus has had on these two groups.

How to power up your marketing might through improved browser push notifications

Lisa Mulcahy Marketing

According to a new report, only one-quarter of surveyed businesses have been able to shift completely to virtual work environments during the COVID-19 pandemic. This news isn't all bad, though — most of your customers are living life through their phones and laptops, too, and they want more convenience than ever. What's one terrific way to freshly tailor your brand’s marketing messages as your clients, partners and customers start spending again? Amp up your browser push notifications.

5 steps companies can make in the fight for racial justice

Damon Sayles Business Management, Services & Risk Management

The death of George Floyd in Minneapolis has lit a global fire to where more people of all colors, creeds and orientations are expressing their opinions in favor of social justice, racial equality and human rights. Some are inquiring about what they can do to help the cause. Others are clueless as to what needs to be done in work and recreational environments. Some have even asked if it goes beyond a donation — which it does. As corporate America continues to cope with racial injustice, here are a few things companies can do to better the advancement of equality.

Why your company’s culture matters — especially in the throes of…

Dan Bruder Business Management, Services & Risk Management

With the outbreak of COVID-19, organizational culture was tested with a rapid change from working together on-site to working at home. Companies with a strong, intentional culture were able to swiftly implement work-from-home practices since their culture was stronger than the process. On the other hand, organizations with a weak culture struggled with employee productivity and motivation when the surrounding environment changed. In truth, culture is the most important ingredient to success and your company cannot realize its potential without having an intentionally designed, foundational culture. Here are some tips for developing a culture that connects, motivates, challenges, and aligns organizations.

Infographic: Why masks are still necessary to slow the spread of COVID-19

Brian Wallace Medical & Allied Healthcare

As the coronavirus pandemic first spread around the world, the CDC originally recommended that healthy people should not wear masks. But on April 3, the CDC reversed its decision, recommending all Americans wear face coverings when in public to slow the spread. This infographic explores the science behind masks, why experts recommend wearing them in public, and how to clean them.

Should your brand be on TikTok?

Sheilamary Koch Marketing

In 2019, only 9% of American internet users said they'd used TikTok, but that jumped to 49% for teens. Ranking third favorite among U.S. teens, this reincarnation of lip-syncing channel Musical.ly now features a 25-second video format, with the option of stringing four videos together. Its popularity among young people reinforces TikTok's status as a Gen Z app. So how can marketers ride the wave of a platform where some 37% of U.S. users report annual household incomes of $100,000 or more?

For gyms and bookstores, the coronavirus pandemic means getting creative

Kevin Reynolds Business Management, Services & Risk Management

If there will ever be a theme of the coronavirus saga for small businesses, it will probably go something like this: Adapt in ways never thought possible. It has already been well-documented how restaurants, offices and other firms have scrambled to adjust with contactless business for an unscripted amount of time. But for gyms, local bookstores and other outlets with a less obvious transition to a virtual world, it has been a much harder three months.

Being so sensitive in a world that is sometimes not

Lisa Cole Mental Healthcare

When my physical therapist told me years ago I was a "delicate, little flower," I flat out denied it. I'd always thought of myself as strong, powerful and indestructible. Don't we all? Hearteningly, there are other "sensitives" out there. Think about the artists, outliers and geeks you know. All of us “sensitives” need strategies to safeguard ourselves living in a world that sometimes is not. How do we do this? Here are four suggestions.

How to fix a divided board

Robert C. Harris Association Management

The executive director warned, "You should know we have a divided board." The concept was foreign to me. A board is a governing body authorized by law to serve the membership, advance the mission and make best use of resources. Members expect results from the leadership team. When I hear of a divided board, I imagine disunity, disagreement, conflicting interests and highly emotional discussions. I asked him to explain, "What is a divided board?"

Dental offices lead healthcare’s job surge in May’s surprising…

Scott E. Rupp Medical & Allied Healthcare

The U.S. economy witnessed unexpected job growth in May as state and local economies began to reopen from the pandemic shutdown. In particular, medical practices and dental offices were key drivers of this finding that surprised economists. According to the May 2020 Bureau of Labor Statistics (BLS) economic report, healthcare — including dentists — added more than 310,000 jobs during the month. Dental offices experienced job rebounds at rates unlike any in the sector.

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