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Pet wellness is poised to go mainstream
Doug Gleason Pet CareAlmost everyone in the pet industry is aware of a trend called wellness — we've all heard something about the increased interest in pet wellness and the response of manufacturers and retailers. But what has been a relatively small niche up until know is about to take off. Interest in wellness in the human world is going mainstream, and that's bound to translate to the pet world.
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Web presence: 5 cornerstones for pet businesses
Clarice Brough Pet CareDevelop a pet business Web presence and make 2014 your best year yet. Your customers are online and they're looking for you. According to Wikipedia, 81 percent of people in the United States now use the Internet. Being online is no longer a simple yes or no proposition; today it’s important that your pet business is on the Internet.
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3 major market forces changing the pet business customer
Clarice Brough Pet CareIn today's technology-driven market, business owners must continuously step up to the plate and embrace new retailing models. If I asked if you know who your customers are, you would probably say, "Sure I do, I help them with their pets daily, or at least weekly." But in just a few years there will be a new market place. Right now many of your customers — possibly most — are people heading into retirement age. There are some pretty young people too, but not as many in the mid-level age group of 25 to 40.
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Beware of these holiday pet toxins
Ahna G. Brutlag Pet CareThe holidays are a joyous time to reconnect with loved ones and deck the halls. Fun times, however, can quickly turn to tragedy when pets are exposed to potentially poisonous items. Certain holiday foods and items, as detailed below, can be toxic and sometimes even life-threatening to pets. I encourage veterinary professionals to keep this article accessible as a reference, as puzzling poisoning cases are likely to happen during the holidays.
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Follow industry trends: Grow the most successful pet business
Clarice BroughThe future is yours if you make the right moves. Pet industry trends indicate that business is strong and growing for pet professionals and product retailers. For the last five years there has been an overall 3.4 percent annual increase to industry revenue, and the industry is projected to grow 4 percent annually through 2018. But the trends also indicate that to be prosperous, changes will have to occur.
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What is the best method to train your dog?
Yvonne Fehr Pet CareWouldn’t it be nice if there was a simple answer to this question? The wide array of methods and theories can be quite overwhelming.
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