Doug Gleason
Doug Gleason is the founder and president of TrueBlue Pet Products. Doug has an MBA from UCLA, and before starting True Blue seven years ago, he had a 20-year career in brand marketing and new product development at Pepsi, Nestle and Disney.
Articles by Doug Gleason
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Pet wellness is poised to go mainstream
Friday, January 10, 2014Almost everyone in the pet industry is aware of a trend called wellness — we've all heard something about the increased interest in pet wellness and the response of manufacturers and retailers. But what has been a relatively small niche up until know is about to take off. Interest in wellness in the human world is going mainstream, and that's bound to translate to the pet world.