Recent Articles
-
Do’s and don’ts of exhibit lighting
Wendy Parsley Travel, Hospitality & Event ManagementGrabbing attention in a busy exhibit hall is hard to do. Lighting draws attention to your booth and creates an inviting atmosphere. Simply put, people are drawn to light. Exhibit lighting can add focus, dimension and drama to your exhibit. Follow these eight tips to help your exhibit pack a powerful lighting punch:
-
Increase sales this holiday by recovering abandoned purchases
Emma Fitzpatrick MarketingAh, the holiday season. The lights are aglow on both the Christmas tree and the laptop. This holiday season, U.S. consumers are expected to spend as much as $117 billion shopping online, according to the National Retail Federation. That's an increase of up to 10 percent from last year.
-
Physician exchange of electronic data rises, but still a ways to go
Scott E. Rupp Healthcare AdministrationThe National Center for Health Statistics (a division of the CDC) recently published a data brief on variations in physician office health data exchange by state in 2015. The brief is filled with interesting data, much of which is instructive and eye-opening.
-
A fitness lover’s Christmas with wearable tech
Natalie Thomas Sports & Fitness'Tis the season of time with loved ones, joyful traditions and scarfing a lot of high-carb sides that remain on your sides. In no time at all, many of us will be setting health resolutions to make the pounds disappear like we did the pecan pie. And we'll have plenty of digital help as smartwatches and fitness trackers look to be the talk of the holidays.
-
No rest for the weary nurses
Joan Spitrey Healthcare AdministrationWith the busy holiday season is upon us, many will be enjoying time off from work so they can visit with family. However, while holiday cheer is spreading, nurses and healthcare providers will continue to march along caring for those who are sick and in need of care. While many enjoy ham dinners with apple pie, there will be nurses working through breaks to provide care to those vulnerable patients in need. Although the idea of skipping a meal break is unheard of in most professions, it sadly is more the norm than not in nursing.
-
Holidays bring a new set of skills we don’t usually practice
Frank R. Myers Law Enforcement, Defense & SecurityThe holiday season usually sees a spike in fire department alarms. There is no doubt some calls are the result of more people visiting families. However, the holidays also bring on the blues for some people. It can be a time of sadness because of too much holiday-related stress or too few family members with whom to connect. It can also bring on negative aspects of other existing conditions.
-
8 lease warnings for commercial tenants
Dale Willerton and Jeff Grandfield RetailOpening a business and leasing space from a landlord may feel like a marriage, but it's not. Commercial tenants need to get that notion out of their heads. With commercial leasing, a commercial landlord will have many different partners — even several hundred or thousands of tenants — and many different motivations for the relationship. The tenant, on the other hand, has only one landlord and one motivation for leasing space — as a means to an end to do business.
-
Protecting pipelines — both inside and out
Alan Kelsky EngineeringConsider that there are about 2.6 million miles of pipeline that crisscross the United States. With that number of miles, the safety of pipelines is admirable. But people still don't trust pipelines. Protesters against the Dakota Access Pipeline have been in the news daily — even after their recent victory in stopping construction. At the same time, TransCanada — owner of the Keystone XL pipeline — is suing the United States government for its refusal to grant them a permit for the United States portion of the pipeline.
-
Mathematical modeling: Coming soon to a school near you
Sheilamary Koch EducationIn a May Multibriefs Exclusive article, former math teacher Brian Stack wrote about the urgent need to revamp the approach to math instruction to meet both the needs of our future economy and the large number of students who find it a struggle. As a mother of two school-age girls who claim to hate math — as do their friends — I worry about their automatic shunning of a subject with such far-reaching implications. Can math education be improved? How? Is there a way to make it exciting and pertinent for younger students?
-
Have I delivered excellent customer service?
Anne Rose RetailCall a company's customer service department about a problem or issue, and invariably the service rep ends the call with the all-too-familiar question, "Have I delivered excellent customer service?" What exactly is the point of such a question? Understandably, the companies want to know how their customers perceive their brand's willingness to address and resolve problems. They want to foster customer satisfaction and loyalty, and they want to leave customers with the perception that the company cares about them.