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Besides higher wages, what else can businesses do to address labor shortages?

Linchi Kwok Travel, Hospitality & Event Management

When everyone in hospitality is hiring to meet growing demand and prepare for the summer, many are struggling to fill job openings. How bad is the current labor shortage situation? A restaurant owner in New York City, for instance, posted a job listing for a host/hostess position at $30 an hour but received no response for two weeks. A year ago, the same restaurant would have received "hundreds and hundreds of resumes" already for the same position paying $20 an hour. When every company is offering a higher wage and even sign-on bonuses to new hires, businesses must do more to respond to the labor shortage challenge.

Financial choices that will benefit your business

Rayanne Morriss Business Management, Services & Risk Management

Making sound financial business decisions can be compared to drinking enough water, getting enough sleep, and having a healthy diet. If you don’t do those things, your health will fail. Similarly, if you don’t make sound financial decisions, your business cannot succeed. Half of small businesses fail within five years in part due to a lack of good financial decisions. The following are some financial choices that will benefit your business.

How the changes in Amazon’s affiliate program impact businesses

Domingo Karsten Marketing

Amazon’s affiliate program was first launched to the general public in 1996, making it among the first programs of its kind. Since then, the program has grown to become an important revenue channel for Amazon and millions of marketers, with affiliates promoting more than 350 million products yearly. As with all affiliate programs, the Amazon Associates program has gone through many changes through the years. In 2020, the company announced a set of updates that affected a lot of businesses. In this piece, I’ll discuss what these changes are and the best way to adapt.

How to achieve customer service excellence with social listening

Victorio Duran III Marketing

Businesses are using social media as part of their marketing strategy more and more, helping build brand awareness and boost sales. Leveraging your social channels has become even more critical as it seems working from home is here to stay. Customers crave engagement and interaction. Since most of our shopping is now done online, you must create a customer experience (CX) that’s personalized and connects to users. Take it a step further and amp up engagement by incorporating social media customer support into your strategy with social listening.

Product configurator: The key to e-commerce personalization

Brian Wallace Retail

Personalization has been a potential promise of e-commerce since the early days of the internet. Since the dawn of the modern internet, the belief has been that getting a product down to a specific user’s need is beneficial, as it leads to greater loyalty and exceptional customer experience. There are four main approaches of how to handle customization. Learn more about those approaches and how the product configurator achieves a superior level of collaborative, high customization with this visual deep dive.

COVID-19 accelerated change. How do you stay ahead moving forward?

Philip Burns and William Putsis Business Management, Services & Risk Management

The COVID-19 pandemic was a catalyst that accelerated change in almost every industry. What used to take some companies five years to accomplish remarkably took them only five months during the pandemic. From at-home grocery retailing to working at home virtually, companies digitized their businesses and changed how they delivered services at unprecedented rates. While some companies were better positioned to deal with the challenges the pandemic presented, others struggled. Given this, consider three relevant questions for all business leaders in the context of their own organization and industry.

Infographic: Understanding eminent domain

Brian Wallace Law Enforcement, Defense & Security

One of the basic understandings of the American dream is having a house and land. What if the government then came along and tried to take your land? If you own land, you need to know your rights when it pertains to eminent domain. This is happening across the nation. Eminent domain has roots based on the Fifth Amendment, and grants the government the rights to seize private property without the owner's consent — with two main points: as long as the government provides just compensation and claims for public use, it is permissible. Find out more with this visual deep dive.

The ultimate guide for making the perfect educational video

Victor Blasco Marketing

At the beginning of the pandemic, some of the changes brought by lockdown felt temporary. But, as time passes on, we realize that many of them are here to stay — like using digital platforms to work and learn from home. The rise of educational videos has also become part of the new normal, an increasingly popular tool for brands that want to engage with their customers while also teaching them something valuable. However, creating a flawless educational video is an art form. In this piece, I'm going to guide you through some important steps towards creating that ideal educational video.

How the construction industry builds smarter with artificial intelligence

Jamela Adam Construction & Building Materials

With the advent of sophisticated machine learning algorithms and artificial intelligence, the construction industry is one sector to be positively impacted. Traditional processes are no longer efficient in the world of digitalization, and AI is here to stay. Designers, project managers, and construction workers on site are now able to use AI technology such as surveillance drones, 3D printers, and construction robots to automate time-consuming tasks and increase efficiency throughout the value chain.

Infographic: The rise of Bitcoin

Bruce L. Gordon Business Management, Services & Risk Management

Ah, Bitcoin. Whether you are a believer or not, there is no doubt that it has been on the rise lately. The question to many is — why? Bitcoin first came on the scene in 2009 — right at the fall of the housing market crisis. While there were then some ups and downs, Bitcoin didn’t hit the stratosphere until 2017, when it jumped from $1,000 to over $19,000. The year 2018 brought on a big crash, especially with a number of fraudulent ICOs (initial coin offerings). All that said, Bitcoin is back. Every day it seems it’s hitting new records — even briefly crossing the $60,000 line.

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