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4 last-minute marketing tips to make your holiday season shine
Emma Fitzpatrick MarketingWith chestnuts roasting, twinkle lights aglow and Christmas ads aplenty, the holidays are here, and the countdown is on. If your holiday sales, conversions or campaigns aren't shining as brightly as you planned, don't fret. It's not too late to pull out all the stops and transform this holiday season.
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Selling your business? What tenants need to know about their lease
Dale Willerton and Jeff Grandfield RetailWhether we're speaking at a franchise convention, healthcare workshop or a restaurant expo, we are magnets for tenants' questions. Here are just a few considerations pertaining to commercial lease assignments.
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UK supermarkets prepare for new cooling landscape
Andrew Gaved ManufacturingMajor supermarkets in the United Kingdom are calling upon the cooling industry to come up with solutions that will help them face a new landscape characterized by tight margins, smaller store footprints and new refrigerant choices imposed by the European F-gas regulations.
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Apple products dominate Time’s list of top gadgets
Jennifer S. O'Reilly RetailThe month of December is upon us, and there is not much time left to find the perfect holiday gift for friends, family, colleagues and others you want to buy for. Of course, everyone has their own idea of the perfect gift.
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Retailers are stretching out sales way past Black Friday
Jennifer S. O'Reilly RetailShopping the day after Thanksgiving is a tradition for many — one rumored to have started in the 19th century. Some individuals question why people would want to empty their pocketbooks and max out their credit cards on this day that only comes once a year — or does it?
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4 Black Friday and Cyber Monday trends affecting holiday shopping
Emma Fitzpatrick RetailBlack Friday, Small Business Saturday and Cyber Monday — no matter what you call it, the 2014 holiday shopping season is officially in swing. More brick and mortar stores were even opening their doors a day early on Thanksgiving, which certainly caught the eye of shoppers and critics alike.
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How your business can get ready for Small Business Saturday
Jennifer S. O'Reilly RetailLocal businesses cannot survive without their customers and the revenue they generate with each sale. These small businesses get support from the generic public and community, but they can also support each other as well. With that in mind, American Express created Small Business Saturday in 2010, and Nov. 29 marks its fifth year of celebration.
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Apple Pay is another success story — but competition is coming
Danielle Manley RetailApple Pay recently introduced the world to a new form of payment and security. Apple Pay uses near-field communication technology and allows users to make a payment using their smartphone and fingerprint. This technology does not send card information, though. Instead, it sends a one-time code to be used for a single transaction that can never be used again.
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Opportunity only knocks once
Mel Kleiman Business Management, Services & Risk ManagementIt's been a long time now since anyone went out and pounded the pavement in search of a new job. The Internet allows jobseekers today to let their fingers do the walking, and the once ubiquitous "Now Hiring" sign is fast becoming a relic.
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Phantom space: Getting the room you pay for
Dale Willerton and Jeff Grandfield RetailSpace measurement is one of our favorite topics, and it's amazing how often it's done incorrectly. When an area isn't measured correctly, you can end up with phantom space, or space that really isn't there even though you're being charged rent for it. It's absolutely shocking how much space is mismeasured — 3, 5 or 10 percent off might not sound like much, but why should any tenant overpay?
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