All Communications Articles
  • 5 website issues your congregation finds annoying

    Mark MacDonald Religious Community

    A few weeks ago, I heard a pastor (from the stage) say that I needed to visit their website for some information. I thought, "Yes! A pastor is promoting their website rather than a bulletin!" It was also about something that actually interested me. Before I would forget it, I pulled my phone out to discover the information. And then the frustration began. It reminded me of the five things your congregation probably finds annoying on your website. Please, fix them before they stop wanting to go to your website.

  • The best practices behind annoying communication jargon

    Catherine Iste Communications

    Across industries, words and phrases are created, adopted or co-opted to convey concepts specific to the business. Using the word outside of the office context can range from slightly odd to completely confusing. Using jargon inside the work environment can go from completely necessary (finish the WENUS) to completely annoying (the next person who says the word shenanigans). Here are a few of the best practices behind oft-used jargon and how to ensure your use aligns with your intent.

  • 10 ways to measure employee happiness and belonging at your organization

    Simma Lieberman Business Management, Services & Risk Management

    During the last 25 years, I’ve spoken to thousands of employees and leaders in organizations about what makes them happy and able to do their best work. It’s not uncommon for people in leadership to be disconnected from their employees and not really know what makes them happy and able to do their best work. What are some of the indicators that employees are happy, invested and like coming to work? Based on research, observation and hundreds of interviews and focus groups, here are 10 observable dynamics amongst employees.

  • The open door policy

    Anne Rose Business Management, Services & Risk Management

    Now, I’m not talking about a literal or figurative open door to the boss’ office that purports to encourage employee-employer communication. I am referring to doors of opportunity. Sometimes you don’t even recognize that it’s a door; you’re just plugging along, wondering why, putting one step in front of the other and not sure of your path, and suddenly you realize that you’ve walked through what you didn’t recognize as a door to future possibilities. Such a thing happened to me recently.

  • Infographic: How science-fiction AI has become reality

    Brian Wallace Science & Technology

    When many of us were growing up, science-fiction books, movies, and television shows explored what was possible using science, technology and intelligent computers. These dreams are now becoming reality. Let’s take a look at some of our favorite real-life manifestations of AI in fiction.

  • Federal emergency management: All in the name of security?

    Michelle R. Matisons Civil & Government

    Regarding recent controversies concerning Hurricane Dorian, National Weather Service (NWS) leader Neil Jacobs stated: "What did I learn over the last week? From now on, the National Weather Service should be at the table with emergency managers and FEMA, at all briefings." But this proposed coordination is complicated by obscured budgets in a vast, bureaucratic web. While the National Oceanic and Atmospheric Administration (NOAA) is tasked with tracking weather changes, FEMA is tasked with providing resources for hurricane-threatened and impacted areas, among other things.

  • Why doing everything right away is not always a best practice

    Catherine Iste Business Management, Services & Risk Management

    As an avid follower of the Getting Things Done system, I am a big fan of doing something right away if it takes two minutes or less. However, I have found sometimes where, counterintuitively, it seems best to wait a bit before playing whack-a-mole with issues as they arise. Here are a few examples of when doing things right away may not always be a best practice.

  • Overcoming social media bubbles in your digital marketing strategy

    Lisa Mulcahy Marketing

    The social media "bubble" — the phenomenon of people sticking to the likes of their personal cliques on Instagram, Twitter and Facebook — can be a tough challenge for marketers to power past. But the good news is that you can learn how your consumers actually want to reach outside their peer groups for product info. Use these research-driven tips to burst the bubble and increase your influence dramatically.

  • How machine learning helps important industries

    Joseph Zulick Science & Technology

    In 1952, IBM's Arthur Samuel created a program to play checkers. Samuel played with the program so often that it was able to improve with each consecutive game. It was Samuel who first coined the term "machine learning." Today, machine learning has become embedded technology many of us take for granted in our daily lives. There are many industries that currently use machine learning to help improve their daily processes. Through machine learning, businesses can move ahead of descriptive and predictive analytics to prescriptive analytics without a hitch. Keep reading to learn more.

  • How to build a culture of trust

    Catherine Iste Business Management, Services & Risk Management

    Toxic employees can infect other staff and bring down morale. The negative cultures they create can bring down the organization. But short of firing everyone and starting again, how do you build a team that trusts each other? Here are three steps to repairing the damage and building a culture of trust.