All Communications Articles
  • Make your company’s email practices more effective than ever

    Lisa Mulcahy Communications

    Email — it's essential for your business, of course. But are you using it as productively as possible or is it actually taking away from your company's efficiency? From shaping email content to helping your employees deal with the onslaught from their inboxes, there are easy and effective strategies you can adopt so email further enhances your overall success throughout every single workday. Use these pieces of science-driven advice to whip your email system into shape today.

  • ‘Tuning in’ to people’s feelings, body language and voice…

    Frank R. Myers Law Enforcement, Defense & Security

    I do not claim to be an expert, psychologist or therapy worker; however, I do believe I have a knack for "tuning in" to what people are projecting to me through their various mannerisms. With time and experience, anyone can fine tune their people "reading" capabilities through dealing with them on a day-to-day basis. This is especially true when your line of work is in the medical field. Over several years of being a crew member and then officer on an ALS (advanced life support) rescue unit with my former department, I could quickly determine what is real and what is not real.

  • Association CPR: Commitment, performance and results

    William D. Pawlucy and Robert C. Harris Association Management

    CPR or cardiopulmonary resuscitation is a procedure to support and maintain breathing and circulation on an individual when breathing or the heart has stopped. Performed promptly it can support life until medical professionals arrive. In an association, CPR may restore life to an underperforming organization. In this case, CPR represents a renewal of Commitment, Performance and Results.

  • Fire fast, even in an employee market

    Catherine Iste Business Management, Services & Risk Management

    Pay is up. Jobs are increasing. And the opportunities of the gig economy continue to unsettle traditional job paths. None of this changes the fact that it is better for culture, retention and the bottom line to fire fast. But how do we balance the imperative to fire fast with the more basic need to have staff? Here are a few tips on how to fire fast, even in an employee market.

  • Study: Mobile health apps used by millions but effectiveness is lacking

    Scott E. Rupp Medical & Allied Healthcare

    There's an app for seemingly everything to help us live better healthier lives, but it seems the outcomes of these apps show little evidence of positive prognoses. Perhaps the best way to describe these digital health tools is that they have a big hat but no cattle. According to a study published by Health Affairs, even though the developers of the technologies study their effectiveness, these studies "rarely used randomized controlled trials, depended on small study populations and generally focused on healthier individuals."

  • Implementing risk management in the African context

    Liz Dewing Business Management, Services & Risk Management

    An April 2018 briefing by Dr. David Hillson outlined the special challenges of introducing risk management in developing countries. Cultural factors affect expectations over what risks might exist, how important they might be, and what responses might be appropriate. Some large organizations have experienced problems when attempting to apply a "Western" approach to risk management in Africa for the following reasons.

  • 8 ways to build a stronger church team

    Deborah Ike Religious Community

    They’re committed, dedicated, hard-working, loyal and steadfast in their determination to serve the church. They come in early, stay late, and pour their energy into their work. They can also get exhausted and discouraged to the point of giving up. Prevent burnout and improve team morale by implementing these tips for a stronger church team.

  • How to create Facebook content that performs better in 2019

    Emma Fitzpatrick Marketing

    New year, same problems! Every social media marketer on the block is still trying to figure out what to do about the ever-dwindling numbers on our Facebook Pages. For the umpteenth year in a row (or since 2014 if you want to be exact), organic reach is down. An Agorapulse analysis found organic reach for Facebook Pages dropped, on average, 13.62 percent in 2018. Not only are fewer people organically seeing your Facebook content, but they’re also engaging far less.

  • ADA partners with PBS Kids to make sure children are ready for the dentist

    Tammy Hinojos Oral & Dental Healthcare

    If you haven’t heard of Daniel Tiger, you likely don’t hang out with preschoolers much. In a recent episode of "Daniel Tiger’s Neighborhood," Daniel felt a little nervous about visiting a new dentist for a cleaning and exam. But with some help from the American Dental Association, Daniel’s visit was smooth sailing! Dr. Jonathan Shenkin, an ADA spokesperson and former ADA vice president, worked closely with producers of the show, which is an American-Canadian animated children's television series on PBS Kids, to shape the content of the episode.

  • How ready is your capture?

    Lisa Pafe Civil & Government

    Assessing the quality of a capture effort is a difficult task. Any assessment is simply a snapshot in time; your capture could get better… or it could get worse. A capture readiness assessment should look at the snapshot, but also look at trends. Using our 12 Key Performance Indicators (KPIs), you can analyze where your capture effort is today, identify areas for improvement, and then chart whether your capture trends upward in readiness for the win.