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The future of virtual L&D: Implementing online professional development…
Ginger Abbot Business Management, Services & Risk ManagementEven the most well-educated and experienced professionals in any industry have room to grow. The best team members and leaders never stop looking for new ways to strengthen their skills and gain new talents. However, going back for another degree or attending a conference isn't always financially feasible and may not work with everyone's schedules. Virtual learning and development is the next step leaders can implement and use to their advantage.
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Infographic: The science of analytics
Brian Wallace MarketingMany marketing people favor the creative side of their minds over their analytical side. If you're a creative type and go off instinct, you might be leaving a lot of good information (and revenue) on the table. It's time to embrace the science of analytics.
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Want your employees to voice suggestions when customers treat them poorly?…
Linchi Kwok Business Management, Services & Risk ManagementWhen consumers know they are always right, they may breed a sense of superiority or entitlement, expecting the frontline employees to comply with any customer behaviors. Current literature has identified customer mistreatment's negative effects on employees' psychological states and work-related intentions/behaviors. Companies need to promote employees' customer-focused voice behavior, through which they can gain first-hand knowledge about their customers and identify potential issues for service improvement.
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Infographic: How emotional intelligence can make you successful in business
Brian Wallace Business Management, Services & Risk ManagementWhile you can learn a lot of technical skills in school and in the trenches at work, emotional intelligence is a key ingredient to your future success. If you think soft skills and emotional intelligence are just nice to have, think again.
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8 questions every aspiring business owner must ask
Patrick Burke Business Management, Services & Risk ManagementDo you have what it takes to own a business? Your first answer might be that it depends on the market, but that's only part of the story. So is thinking it depends on your product. The bottom line is it depends on you. If you don’t focus on your own drive, abilities, and tolerance for stress and uncertainty, you’re missing a key part of the equation. And if you start a business without really finding out if you should, you’re making a grave mistake. Say you've got a great idea. You've got a niche service. You've done the research and there’s space for you to grow a company. Before you start looking for a storefront, look in the mirror — by asking these eight simple but vital questions of yourself.
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Is your local landing page helping or hurting your business?
Brian Wallace MarketingYour local landing page is one of the most common ways a local consumer will be introduced to your business — if your landing page has all the right elements to attract their attention. In 2019, 90% of consumers searched the internet to find local businesses, and this avenue of interaction has become even more important since the pandemic began. In order to successfully get noticed in a search and gain enough interest to attract actual customers, there are several things your landing page needs.
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5 ways you can drive more traffic to your business’ website
Adam Steele MarketingWhen you run an online business, it’s important that you drive high-quality traffic to your website. This should consist of an audience who might already be interested in your services or who have a problem you know you can solve. This will make them much more likely to convert. In this article, I’ll give you five ways you can bring more traffic to your business’s website so you can make more sales.
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How to measure employee productivity fairly and consistently
Grace Lau Business Management, Services & Risk ManagementProductivity is an interesting concept. While the ability to work from anywhere has its perks, many of us also feel that it has altered our productivity levels compared to the days of working in an office. It can be hard to track productivity consistently and fairly. It’s all too easy to favor certain employees for particular tasks, or to only track productivity intermittently — when there’s a performance review coming up, for instance. If you track productivity intermittently, you won’t reap the full benefits and you could alienate some employees along the way. Luckily, there are a few simple steps you can follow to ensure that you're measuring productivity the right way.
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4 steps to empower yourself to accomplish your goals
Rob and Steve Shallenberger Business Management, Services & Risk ManagementPeople who have a sense of direction and purpose feel empowered. Yet only 10% of people have written professional and personal goals. Imagine how great it would feel to take all your good intentions and make them a reality. In other words, to get laser-focused on the things that matter most — and have the motivation to actually do them! To set your own roles and goals, follow these four steps.
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Research shows that you should let consumers’ photos speak for your…
Linchi Kwok Travel, Hospitality & Event ManagementThe advance of technology and the widespread adoption of smartphones and handheld devices in recent years have enabled us to publish our experience about a product or service through online photo or video sharing and provide a review. Online review websites have also updated their features, making it easier for consumers to attach pictures or videos to their reviews. As both consumers and businesses adapt to the new photo-sharing trend, it becomes crucial to expand our knowledge regarding user-generated photos’ (UGPs’) effect on online reviews.
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