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The 5-step website audit to maximize your business
Jon Schickedanz MarketingThe COVID-19 pandemic forced the world to reevaluate the way we do business. With offices and storefronts shuttered, a company’s website or app is no longer just a complement to the brand. Often, it is the brand. To make your website a true extension of your business, it’s critical to understand what your brand stands for first. Before you spend any money or time to improve your digital footprint, try this five-step audit to clarify your brand’s mission, vision, values, character, and experience.
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Study: Normal lung function remains intact during exercise despite mask…
Amanda Ghosh Medical & Allied HealthcareThere's no question that masks are uncomfortable, and they're more uncomfortable when you exercise. But evidence confirms — the lungs are no worse for wear when healthy people wear a face mask and work out. A study published last month in the Annals of the American Thoracic Society found that "there is little empirical evidence that wearing a facemask significantly diminishes lung function, even when worn during heavy exercise."
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Building and fostering positive relationships with diverse students in…
Erick Herrmann EducationAs virtual and hybrid instruction continue, positive relationships are pivotal in keeping students engaged in learning. By now, you have long established positive relationships with all of your students, and they are engaged in the learning process. The process of developing and building relationships with your students is ongoing, though, and we must continually foster, nurture, and celebrate these relationships, especially as we continue with virtual and distance learning. The following strategies will help to do just that. These strategies, while beneficial for all students, are especially important with culturally and linguistically diverse students.
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Optimizing your business’ ability to pivot
Indiana Lee Business Management, Services & Risk Management2020 has been a challenging year for everyone, businesses and individuals alike. What makes it so unusual is that the impact has been universal. Every nation around the world has been impacted by COVID-19 and the economic uncertainty that followed. What has become clear is that companies need to be more agile and flexible than ever. You never know what challenges will come, and a business’s ability to pivot can mean the difference between success and failure. How do you optimize your company’s ability to stay competitive in challenging situations? Here are some tips you can use.
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Quantitative risk analysis: Strengths and weaknesses
Dr. David Hillson Business Management, Services & Risk ManagementMany people view quantitative risk analysis with a mixture of fear and awe. It’s clearly a very powerful technique in the risk professional’s toolkit, but it seems to be hard to use. As we decide whether it’s appropriate for us to include quantitative risk analysis in our risk approach, we should consider the strengths and weaknesses of this technique, so that we can make a balanced judgment.
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How subscription-based marketing can be a key tool in your digital strategy
Lisa Mulcahy MarketingAs a digital/social media marketer, you know that an especially crucial task for your brand, as it moves through the pandemic and beyond, is customer retention. Your goal in this respect is to engage your existing demographic's interest in your products and services so they stay loyal and give you the repeat business you need. You also want to keep attracting new eyeballs to what you have on offer. An excellent way to accomplish all of this is with a subscription-based marketing strategy.
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Making the most out of a virtual wellness retreat: Tips to stay present…
Gaurav Goomer Travel, Hospitality & Event ManagementYou have been working hard in both your professional and your personal life. Each year, you plan and look forward to some type of unique wellness retreat, but this year COVID-19 hit, preventing you from traveling to enjoy this sacred time for yourself. So, you found a virtual retreat that looks like it would be a great fit. However, when you travel, you escape the noise and business of home. Virtual retreats are different. It’s not as easy to put aside your home affairs or the distractions that take you away from rest and restoration. To garner the most out of your virtual wellness retreat from home, we have put together the following tips to consider.
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How AI is transforming the agricultural sector
Joseph Zulick Science & TechnologyThere are many executives, experts, and analysts that fully believe that artificial intelligence (AI) will forever change that human beings interact with each other, and how businesses operate. Agriculture is extremely important to the global economy. For those that are unaware, it is estimated that the food and agriculture sector is worth about $5 trillion globally, and it’s hard to downplay those kinds of numbers. The agricultural sector is also utilizing and implementing AI in many different ways. Here are some examples of how AI is already transforming the agricultural sector.
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7 church administration areas to refresh with a new year
Deborah Ike Religious CommunityAs we begin to wrap up 2020 (and there was much rejoicing), it’s time to consider how we can start the new year off right. For church administrators, there are a handful of areas to review and address to set our churches up for a great year of ministry. Here are several ideas for making the administrative aspect of your church run even more effectively in the upcoming year.
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Report: The impact of COVID-19 on student achievement
Bambi Majumdar EducationA recent report sheds light on the adverse effect of COVID-19 school disruptions on K-12 learning. Titled, “How Kids Are Performing: Tracking the Impact of COVID-19 on Reading and Mathematics Achievement,” the report was released by a leading pre-K–12 education technology leader, Renaissance. It considers student assessments from all 50 states and the District of Columbia. The results total over 5 million student assessments. The report touches upon all the aspects of learning issues and gaps and seeks to guide educators as they address learning gaps.
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