Recent Articles
-
How to market to Pinterest’s newest users — men
Emma Fitzpatrick MarketingPinterest used to be the social network for women looking to plan their weddings, find new recipes and attempt ambitious DIY projects. However, Pinterest's user base is slowly beginning to diversify. According to the latest Pew Research, 71 percent of the social network's users are still women. Yet 73 percent more men are now using Pinterest compared to 2014. One-third of all new Pinterest registrations in 2015 have been men.
-
Accelerate learning with creative teaching techniques
Susan Kahn EducationJust as a famous chef buys the best quality organic foods to prepare a culinary delight, an expert learning specialist combines the best educational and brain research with creative teaching techniques to accelerate learning.
-
Plastics technology revitalizing wind energy trends
Don Rosato EngineeringIn wind energy, the trend is to create larger and lighter blades to capture more wind and lower rotational inertia. New technology is being developed to build enormous turbine blades, while also eliminating the need for molds and the transportation problems typical with large blades.
-
5 tips for honing your soft skills as a veterinary manager
Monica Maxwell Pet CareAccording to Harvard Business School professors Rakesh Khurana and Nitin Nohria, being a manager in and of itself is not a profession. Why? Rakesh and Nitin argue that "true professions have codes of conduct, and the meaning and consequences of those codes are taught as part of the formal education of their members." And, they contended, "unlike doctors and lawyers," managers don't "adhere to a universal and enforceable code of conduct."
-
Be a leader worth following
Candice Gottlieb-Clark Business Management, Services & Risk ManagementBefore I begin any workplace engagement, I ask the person informing me of the problem one important question: "If I determine you are at the core of some of these issues, how do you want me to tell you?" I ask this because problems do not happen in isolation. Commonly, they trickle down from the top. From leadership missteps to flaws in the organizational structure. My role, as I see it, is not just helping the individuals, but the company as a whole.
-
Pluto flyby: Visiting the little planet that could
Lisa McReynolds Smith Science & TechnologyCan you name all the dwarfs from the famous 1937 Disney movie? You know Doc, Grumpy, Happy, Sleepy, Bashful, Sneezy, Dopey and Pluto. Still too soon? Don't worry. I can make that (terrible) joke because I, like many of you, am a fan of that beautiful little marble near the end of our solar system.
-
Revenue stream: Chicago is taxing Netflix, but will other cities follow?
Ross Lancaster CommunicationsFor many, audio and video streaming services like Netflix, Hulu and Spotify are a relatively new and irreplaceable part of the daily routine — so much so that traditional forms of media like cable and terrestrial radio are struggling to keep up with the consumers they've lost.
-
Reflections of a pharmacist: The new FDA NSAID warning
Jason Poquette PharmaceuticalOn July 9, the FDA published a new drug safety warning indicating there is a greater risk of heart attack or stroke related to the use of nonaspirin NSAIDs than previously believed. This warning soon spread to all the national and local media and the questions started pouring in.
-
Should teacher tests receive a failing grade?
Brian Stack EducationAs our nation continues to look for ways to hold our schools accountable for student learning through student tests such as PARCC and SBAC, we have also turned to raising the bar for teacher tests. Elizabeth Harris, a writer for The New York Times, examined the issue in a story last month entitled, "Tough Tests for Teachers, With Question of Bias."
-
How Porsche prototypes captured my attention as a kid
Skip Kuhn Transportation Technology & AutomotiveBack in grade school, I remember finding a fictional story in the school library about racing at Le Mans and poring over it cover to cover several times. If I recall correctly, it was set in the 1950s and followed the exploits and competition between various drivers wielding Jaguars and Ferraris around Circuit La Sarthe in the traditional 24-hour-long endurance test.