Recent Articles

  • Your strategic plan needs a champion

    Robert C. Harris Association Management

    ​The board wrapped up its retreat, drafted a strategic plan and intended to officially adopt it at the next meeting. That's often where plans die. Upon adjournment of the retreat, busy schedules take over. The plan is shelved or filed. The saying "out of sight, out of mind" applies.

  • Interior designers should be meaningful about their marketing

    Fred Berns Interior Design, Furnishings & Fixtures

    ​So, you say you'll market your interior design business more in the year ahead? Why? Marketing is meaningless unless you have a specific reason in mind. Too many design professionals don't. Sure, they have a vague notion that they should promote themselves though social media and other channels as a way to "get more recognition." Right idea. Wrong reason.

  • Competition on the way for EpiPen

    Dr. Abimbola Farinde Pharmaceutical

    Epipen, a life-saving auto-injector used by many Americans to address severe allergies, has suddenly experienced significant price increases in recent years. This has sparked both immense concern and outrage among consumers as well as lawmakers. But help may be on the way from an old friend.

  • 5 unsavory gym habits to avoid for clear skin

    Elizabeth Donat Recreation & Leisure

    As an esthetician and consultant licensed both in New York state and internationally, I hear a huge amount of complaints from my clients about gym-related breakouts. Sweat spiked with hair care product residues along with bacteria, oil and cross-contamination from gym equipment all play a part.

  • 4 questions to consider before hiring a communications person

    Mark MacDonald Religious Community

    ​It used to be so easy. You simply needed someone to produce the bulletin and maybe change the church sign. Now, you need someone who can coordinate and communicate all your ministries, messages and events. Maybe even create video sermon bumpers, posts on social media and church memes, plus assemble and layout the bulletin and update the church sign. This list doesn't even mention the posters, banners and outreach materials.

  • Telehealth will continue to steal headlines in 2017

    Scott E. Rupp Healthcare Administration

    As we get ready to close out 2016, it's a pretty safe bet that telehealth is going to be an even bigger headline grab in 2017 than it has been this year. Let's take a look at why. Earlier this month, the House of Representatives passed a bill called the 21st Century Cures Act. The bill — which is awaiting Senate approval — is actually intended to make the FDA drug review process more efficient, but it also includes parts dedicated to the use of telehealth services.

  • The challenge of ESL literacy

    Douglas Magrath Education

    Prebeginning or preliterate learners present a unique challenge to the ESL teacher accustomed to students who can write the Latin alphabet. Students may speak a language that uses a non-Latin alphabet such as Arabic, Chinese or Japanese, or they may be nonliterate in their own language. In some cases — Russian, for example — some of the reading skills may transfer even though the alphabet is different.

  • 4 last-minute digital marketing ideas for the holidays

    Emma Fitzpatrick Marketing

    With just about two weeks left until Christmas, your business is no doubt in crunch mode. For many, it's the absolute busiest time of the year — and it's going to stay that way. More and more consumers are waiting to finish (or start) their holiday shopping. Last year, 75 percent of people were still Christmas shopping at this time last year, found America Research Group. And 50 percent were hunting for a great deal and gift up until Christmas Eve. That's the highest percentage of last-minute shoppers the study has seen in more than 12 years.

  • The delicate balance of HR: Inside

    Catherine Iste Business Management, Services & Risk Management

    Being an HR professional is often a thanklessly rewarding job. We work with employees through the best and worst of times and, regardless of what is happening in the company, must find a way to walk the line between employee advocate and management representative.

  • Metals Thoughts: A perfect 10

    Brad Yates Natural Resources

    Trumpflation — or whatever you want to call it — has basically been priced into markets for perfect execution. The dollar remains incredibly strong against pretty much any cross, up 5 percent in the broad indices and as much as up 16 percent against what had been the darling of the year, JPY.