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3 ways to improve your e-commerce revenue for the remainder of 2020
Ugi Djuric MarketingYou probably remember a time when it was enough to just create a page on some social networking website and have followers appear almost immediately. The organic reach was incredible! And how could you not remember when it was only a couple of years ago? While we can't turn back time, we can do a few extremely effective things that can raise e-commerce revenue in 2020.
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Senate set to consider new stimulus measures, but will they be enough?
Seth Sandronsky Business Management, Services & Risk ManagementAs the pandemic rages, state closures are resuming after early reopenings. Economic policy to address such impacts looms large, as states face crushing budget shortfalls. We turn to Washington, D.C. On July 20, the GOP-majority Senate is set to take up its version of the Heroes Act that the House passed in May. It aimed to help struggling firms and working families but omitted Medicare for All and a Universal Basic Income.
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Why Britain’s small business approach might soon mirror the US’
Kevin Reynolds Business Management, Services & Risk ManagementBy all accounts, Britain was leading the United States in its response to the coronavirus before the past week. The British government thought it had potentially avoided some of the major economic fallouts the U.S. had experienced since much of the world came to a halt in March. But on July 7, most experts agree that the bubble Britain was operating in might have burst.
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3 ways to make your supply chain more resilient
Gail Short Distribution & WarehousingThe COVID-19 pandemic has tested the strength of supply chains around the world this year. In the United States, the outbreak led to a spike in consumer demand for items like hand sanitizer, rubbing alcohol and other essentials, and retailers struggled to keep them on the shelves. Today, as the pandemic rages on, experts say now is a good time for companies to determine how they can build more resilient global supply chains going forward.
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You can’t step into the future with one foot tethered to the past
Anne Rose Business Management, Services & Risk ManagementWhen contemplating a major change in your life, have you tempered the risky future by offering yourself some variation of a return to the past? You’re focusing on what you’re leaving behind, not the future. You’re planning to revert before you’ve even gone forward. Can you set yourself up for failure? Absolutely.
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Ready to take the leap to being vegan?
Victoria Fann Medical & Allied HealthcareThough the number of vegans in the U.S. isn’t large — only 3% of the population — the vegan and vegetarian market is expected to be worth $5 billion this year. Obviously, something is changing. I suspect this is due to the increased awareness of the many benefits of not eating meat, eggs, dairy and any food that contains them. If you’re thinking about becoming vegan, here are some things to consider.
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Restaurants need creative solutions to social distancing
Bambi Majumdar Food & BeverageRestaurants have been hit extremely hard by the COVID-19 pandemic. As states started crawling back to reopening, a second, more infectious wave has hit most parts of the country. Many states are dreading a second shutdown and wonder if their restaurants will survive at all this time around.
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To survive the future, business owners look to the past
Kevin Reynolds Business Management, Services & Risk ManagementThe Great Recession, by all accounts, was different. It was different in the way it began, the way it ended, and the way people reacted. The current meltdown, Duke University economist Campbell Harvey says, will also be different from the 2008 recession in how the nation climbs out of it. But even in a moment where the root causes of two economic meltdowns can look so different — one from a global pandemic and the other from the housing bubble — small businesses owners are still doing everything to connect the two. Store owners and businesses who were around in 2008 are drawing on lessons from the past to apply to the present, even if economists like Harvey are adamant the big picture will be nothing alike.
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Brand altruism in the age of COVID-19: 5 marketing mistakes you should…
Lisa Mulcahy MarketingIn the age of COVID-19, you know that many brands are attempting to "give back" to their loyal customers as a core messaging and business practice. Yet, when employed the wrong way, brand altruism can be disastrous for your reputation, not to mention a detriment to the customers you could be truly assisting. Here are five essential mistakes no brand should make when it comes to generosity during the pandemic.
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US employers add 4.8 million jobs in June; jobless rate drops to 11.1%
Seth Sandronsky Business Management, Services & Risk ManagementEmployers added 4.8 million nonfarm jobs in June after hiring 2.5 million workers in May, according to the federal Bureau of Labor Statistics. June’s unemployment rate fell to 11.1% versus May’s 13.3%. Improvement in the labor market for the second straight month was due to a partial resuming of economic activity after nationwide business closures, notably in the hospitality and leisure sectors in March and April, to slow the transmission of the COVID-19 pandemic. That shutdown led to the loss of 22.2 million jobs.
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