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7 tips for creating a print handout that works

Mark MacDonald Religious Community

The church loves print materials! Historically, church communication revolved around the bulletin. When announcements were made, often a bulletin was referred to. Why? Because it was the only way for families to be reminded of ministry activity. But problems come with print materials. Today, most people prefer to go to the internet and discover the information rather than find where they put the handout. But the problem with websites? Older demographics resist them. So, let’s discuss ways to create effective print handouts.

Infographic: Lifestyle creep and how to avoid it

Safiyyah Bazemore Business Management, Services & Risk Management

Getting a promotion or raise when you’ve been hard at work on your career is one of the most rewarding feelings. For all the potential good that comes with increased earnings, there’s also danger in upping your spending to match your additional income. This phenomenon, called lifestyle creep, begins to happen more and more until expenses that were once considered to be luxuries or splurges suddenly feel as if they’re necessary. To tell whether you’re in danger of lifestyle creep and to learn more about how to combat its negative effects, see this infographic.

Internet options for full-time RVers

Connie Ulman Recreation & Leisure

In today’s world, having internet access is an absolute must for most people. This is even the case for many of us on the road. A couple of the biggest fears in today’s world of technology are having the internet go out or it not being available. There isn’t a perfect solution for everyone who’s on the road full-time and needs internet access, but there are multiple options for everyone. In this article, we will look at what those options are.

Making the ‘Snap’ decision to double down on authenticity

Brie Ragland Marketing

Authentic. Transparent. Real. Those are three words we’re not really accustomed to seeing these days, what with fake news, secret backgrounds and hidden motives. Yet, for the savvy businessperson, these same three words could be the ace in the hole when it comes to successful marketing. In a world where everyone is hedging their bets and playing it safe until the odds are more promising, now is the time to double down on authenticity.

What feast is this?

Debra Josephson Abrams Education

Too often, especially in higher grades/levels, and definitely in college and university, teachers assign books that students must immediately delve into. What is wrong with this? It overlooks context, and at the expense of sounding like a broken record of the Charlie Brown teacher, I tell my students, "Context is everything." Not examining the books and materials also overlooks schema (prior knowledge), and tapping prior knowledge is essential for authentic learning.

The best ways to refocus your online healthcare content

Lisa Mulcahy Medical & Allied Healthcare

Does the website for your healthcare organization really do you justice? The website instantly informs your existing and potential patient bases about the way your facility operates, so you want to make sure the impression it's making is accurate, current and as user-friendly as possible. You should continually monitor and update your site regarding medical information, services, and marketing. Here are some science-based points to put into practice as you review and refresh your content.

How to role model good choices for your employees

Anne Rose Business Management, Services & Risk Management

I am not advocating parenting your employees. But some of your employees may not have had the best role models in their life, so they have undeveloped critical judgment skills and poor decision-making with an inability to predict the consequences of their behavior. I worked with a young lady once who had barely been on the job for one week before asking for a day off to go shopping with her mother. That judgment is bad enough, but she confided to me that her mother had advised her to simply call in sick and not risk asking for the day off!

Why and how to actively retain and recruit introverts

Catherine Iste Business Management, Services & Risk Management

Quiet and introspective are not words any of us tend to use in our job postings. Instead, we focus on "high-energy" and "dynamic" team players. Doing so, however, can leave out a significant pool of qualified applicants. In this employee-friendly market, limiting our pool of potential candidates helps no one. Instead, consider these simple steps to understand and actively recruit introverts.

The real cost of settling for average when you can be the best

Roberta Matuson Business Management, Services & Risk Management

I met with a prospect recently who asked me what the industry average was for employee turnover in high-growth companies. I responded by saying, "You want to be average? You can do much better than this. You can set the standard that others aspire to!" Think about it. When we compare ourselves to the industry average, whether it be for sales, cost per hire, or employee turnover, we do ourselves a disservice.

Avoid these 5 mistakes with your LinkedIn profile

Sheilamary Koch Marketing

Any professional can benefit from having a profile on LinkedIn. Beyond being the place to be for job seekers and recruiters, happily employed people are taking advantage of the platform to gain recognition and to network. Statistics back up claims that LinkedIn is a B2B gold mine — and is where most Fortune 500 decision-makers and executives like to spend their spare time. Over 80% of lead generation from social media comes from LinkedIn, according to Hootsuite. In 2018, 93% of B2B marketers called it the most effective social media site.

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