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The new rules for working with influencers in the age of COVID-19

Lisa Mulcahy Marketing

As a digital/social media marketer, you know the power and value of having strong influencers tout the benefits of your brand. In this time of the COVID-19 pandemic, though, the way you work with and position influencers for your audience has to be appropriate and strategically wise. Consumers are focused on issues of survival these days, not as much about how a celebrity is promoting a product. Consumers still want influencer connection, though.

Infographic: Getting out of the ‘phish’ net

Brian Wallace Business Management, Services & Risk Management

In 2018 alone, 83% of people received phishing emails, and 64% of businesses experienced phishing attacks. Furthermore, 49% of hackers prefer to exploit human nature, not tech. This infographic explores why looking out for red flags isn’t enough to protect your business and why many employees are left in the dark when it comes to phishing.

Report: Most contractors accept slow payments, don’t take action…

Justin Gitelman Construction & Building Materials

In the recently released 2020 National Construction Payment Report, contractors reveal that they spend a significant amount of time and energy trying to get paid, but they’re largely unwilling to take steps to speed up payment. As a result of slow and incomplete payments, construction businesses suffer jobsite delays and experience stunted growth. The report is based on a survey conducted by Levelset and Fieldwire in Q1 2020. In the survey, over 540 construction businesses gave insight into the relationship between their coordination on the jobsite and payment practices in the back office.

How millennial managers are reshaping the workplace

Terri Williams Business Management, Services & Risk Management

If you're older than 40 or so, there's a tendency to think of millennials in terms of popular stereotypes: avocado toast-eating youngsters job-hopping at the drop of a hat. However, some millennials have been working for almost two decades — and many of these individuals are managers. A new report by Zapier reveals that 62% of millennials manage at least one direct report. For years, we've been studying how millennial employees are changing the workforce. But now, the more appropriate question is: how are millennial managers shaping the workforce?

Associations are made for times like these

Bob Harris and Kateryna Glazkova Association Management

As the economy was faltering and associations began hurting, Ukrainian executive Kateryna Glazkova circulated a statement, "Associations are made for times like these." Glazkova is the executive director of the Union of Ukrainian Entrepreneurs, founded in 2016. Its purpose is to protect the interests of entrepreneurs and create a favorable business environment. We discussed the impact of her statement and shared what characteristics make associations strong.

Workplaces are designed for ‘alpha males.’ It’s time…

Kate Lanz Business Management, Services & Risk Management

Let’s face it. Workplaces revolve around alpha males. Most large organizations have been created over the decades by men for men. This shows up in all sorts of work practices, such as the qualities that are looked for in recruitment, the way power is measured, the way meetings are run, how feedback is given, and so forth — all of the practices that combine to form the culture of the place we call work. In order to get ahead, many women are expected to be the best men they can be.

Infographic: How to survive a layoff or furlough during the COVID-19 pandemic

Brian Wallace Business Management, Services & Risk Management

Becoming unemployed due to a layoff or furlough can be an unsettling event that can cause a wide range of emotions. Understanding your options and making the right financial decisions during this period of time can help you successfully navigate through this challenging period in your life. This infographic outlines both the prevalence of layoffs as well as how to apply for unemployment benefits and eventually get back to work.

US payrolls plunge by 20.5 million jobs; unemployment climbs to 14.7%

Seth Sandronsky Business Management, Services & Risk Management

Attempts to contain COVID-19 led the U.S. economy to shed 20.5 million nonfarm jobs in April versus March's employment loss of 701,000. April's unemployment rate spiked to 14.7% from 4.4% in March. In April, job losses hit all sectors, notably hospitality and leisure payrolls. "Today's report is more than ten-fold worse than the previous all-time high of 1.95 million job losses in September 1945,” Andrew Stettner, senior fellow at The Century Foundation, said in a statement.

5 ways to improve productivity in video meetings during the pandemic

Sam O'Brien Business Management, Services & Risk Management

For many people, working from home seems like a dream situation. It does, however, come with unique challenges. These challenges are even more noticeable thanks to the current situation regarding COVID-19 and not being able to conduct face-to-face, in-person meetings. Many of us are plunging headfirst into a new mode of working with no preparation. Thankfully, there are some easy ways to improve your productivity during video meetings at this time.

Infographic: Trusting remote workers amid the new normal

Brian Wallace Business Management, Services & Risk Management

Remote work has become the new normal for many workers. Unfortunately, this uncharted territory has caused many managers to become overzealous. This infographic outlines the psychology behind why it's so important to trust remote workers.

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