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A rundown of the changes coming to Facebook
Emma Fitzpatrick MarketingThis time last year, news of Facebook’s Cambridge Analytica scandal had just broken. Weeks later, the company hosted its annual developer conference, F8, but data and privacy were hardly talked about. Instead, Mark Zuckerberg, founder and CEO of Facebook, highlighted what had worked. This year, though, Zuckerberg went all in and declared that the future is private in his opening keynote. Read on to learn more about how Facebook is addressing privacy — and the other significant product changes coming to the platform.
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How social media is shaping modern-day police work
Bambi Majumdar Law Enforcement, Defense & SecuritySocial media can be an excellent tool to bridge gaps between law enforcement and the community. Kearney, Nebraska, police recently trained in social media to improve transparency, communication, and be more engaged and informed. More than anything, though, the department wishes to explore the possibilities of using social media to fight crime. We are immersed in a digital world, and using the power of social media to solve cases has become a priority for law enforcement agencies around the world.
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The time for space tourism may be near
Bambi Majumdar Travel, Hospitality & Event ManagementDublin-based Ryanair recently caused commotion as it "announced" ambitious but low-cost plans to fly tourists to space by 2035. The ultra-competitive player in the European air industry is a practiced diva when it comes to making waves, but space travel was to be its most daring gambit yet. So, when Travel and Leisure announced that this was an April Fools’ joke, no one was surprised. Space tourism is no longer a part of science fiction, though; it's a reality that some companies have put in motion or are seriously considering.
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Infographic: How to craft the perfect Pinterest profile for your small…
Meredith Wood MarketingMost small-business owners know that they need to have some form of social media presence to promote their brand but often miss an opportunity in neglecting Pinterest’s capabilities as a business booster. By leveraging this visual sharing platform, small-business owners can tap into the 55% of Pinterest users that come to the site specifically looking for products. Check out this infographic for tips on creating the perfect Pinterest profile for your small business.
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Social moves away from vanity metrics — and you should, too
Emma Fitzpatrick MarketingSocial media platforms are currently intrigued with ways to reduce the emphasis on likes and vanity metrics. The companies are still trying to figure out how to make it happen, but in the meantime, you can address vanity metrics internally at your company. Vanity metrics capture satisfying numbers that make you feel good about your social media marketing efforts but don’t deliver on action. Here are a few common vanity metrics you can evaluate, along with ideas on what numbers to focus on instead).
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Introducing the world’s first 3-D-printed human heart
Lynn Hetzler Medical & Allied HealthcareFor the first time, researchers have "printed" a 3-D human heart using a patient's tissue. While the first printed heart is small and nonfunctional, the development of a 3-D printable heart could someday save millions of lives. Cardiovascular disease is the No. 1 cause of death globally, according to the World Health Organization, and heart transplant is currently the only treatment for patients with end-stage heart failure. 3-D-printed hearts could help overcome shortages of hearts available for transplantation; because they use the patient’s own tissue, using 3-D-printed hearts could also reduce rejection rates.
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A lack of proper training is the biggest threat to K-12 cybersecurity
Bambi Majumdar EducationThe digitization of education has meant that efforts to ensure data security have become imperative in recent years. Yet, much remains to be done in improving technologies and training K-12 staff. The emerging technologies in this niche are hard to pin down. They are evolving rapidly, and cash-strapped districts often find it hard to keep up with the latest trends and techniques. It is hardly any wonder that they are subject to more malicious cyberattacks than most industries.
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Should you leave stability and join a healthcare startup?
Catherine Iste Medical & Allied HealthcareHealthcare is a $3.5 trillion market that is not renowned for its efficiency. Yet, because there are so many very different facets to the healthcare market, like drug discovery, technological innovation, health improvement, and systems change, it is ripe for opportunity. Millions of dollars are being invested in startups in all areas of the market, and growth is expected to continue as investors and companies become more sophisticated. Could this be the time to leave a stable position and jump on board a startup?
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Facial recognition is the future for hotel check-ins
Bambi Majumdar Travel, Hospitality & Event ManagementFacial recognition technology will soon help usher in an era of seamless hotel check-ins. FlyZoo, Alibaba’s ultramodern boutique hotel in China, is one of the forerunners of this technology. Traditionally, it takes a minimum of three minutes to check-in, and this number can go up during peak times. The check-in process with facial recognition technology can be completed in less than a minute. The busy modern-day traveler prefers efficiency, and surveys show that over 60% of Chinese travelers have shown a preference for facial recognition technology.
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Researchers present new implications for treating sickle cell disease
Dorothy L. Tengler Medical & Allied HealthcareIn sickle cell disease (SCD), hemoglobin molecules form into fibers that act like stiff rods within the red blood cells. Although the causes of SCD have been known at the molecular level for decades, the disease has never been studied at the level of detail it recently was by biomedical engineers in the University of Minnesota College of Science and Engineering. According to David Wood, an associate professor of biomedical engineering at the university, the researchers were surprised at what they discovered at the nanoscale — that the disease self-assembly process is less efficient. This means that developing new medicines that are effective at lower doses and cause fewer side effects might be easier than originally thought.
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