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3 tips to overcome homeowner fear in the sales process
Timothy Clark Construction & Building MaterialsEvery homeowner has a need or a want that only qualified contractors and designers can fulfill. They need a roof repaired or they want to update their master bath. When they finally "pull the trigger" and invite a home improvement company to their kitchen table, your sales rep faces an uphill battle.
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New paradigms of leadership in interior design
Bambi Majumdar Interior Design, Furnishings & FixturesLike many other industries, interior design has gone through a metamorphosis in recent times. While the ups and downs of the economy have reshuffled the way interior design is looked at and afforded by most, the changing demographics have also brought forward new demands to which designers must cater.
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Not quite healthy, but all is not lost for the housing industry
Bambi Majumdar Construction & Building MaterialsLeading experts from the industry have been quite hopeful about rising figures and the recovery of the market. But a recent survey conducted by the MacArthur Foundation paints a different picture of consumer confidence.
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Your summertime retreat could be a lot closer than you think
Brie Ragland Interior Design, Furnishings & FixturesBackyard oasis. These two words instantly take your mind to relaxation and beauty in the comfort of your own home — well, technically it would be outside your home, but you get the gist. These days, more people are deciding to spend their saved-up vacation money and time in an outdoor living and/or entertainment space in their own backyard.
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All shook up: Boomers are rattling projections for the 55-plus market
Michael J. Berens Construction & Building MaterialsAre they moving or not? That is the question baffling the 55-plus market as it pins its hopes for recovery on the aging baby boomers. As the economy and housing market have begun to improve, there are signs that boomers are on the move.
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Affluent are browsing online, but are they buying?
Michael J. Berens Interior Design, Furnishings & FixturesSmartphones and tablets have transformed the ways consumers are shopping. But market research experts say technology has had little impact on the buying habits among affluent consumers and purchasers of luxury goods.
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Interior design innovation to meet tighter budgets
Bambi Majumdar Interior Design, Furnishings & FixturesHomeowners are still cautious about overspending on their homes, especially for interior design. But that does not mean there is less demand for nicer interiors, be it for a new home or for a renovation project.
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Millions of millionaires: Who are they?
Michael J. Berens Interior Design, Furnishings & FixturesWhile middle-class families have seen their incomes stagnate, the rich have been getting richer. Both the well-off and the wealthy have experienced substantial increases in assets over the past several years. For interior designers looking to market their services to these wealthy clients, some recent reports offer valuable insights.
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Latest housing trends reflect larger generational shifts
Michael J. Berens Construction & Building MaterialsDepending on who you want to believe, Americans either are continuing the recent trend of flocking to the cities or they are starting to migrate back to the suburbs. Both scenarios appear possible according to recent data from the U.S. Census Bureau.
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Top 3 interior design project challenges
Christina Mogk Interior Design, Furnishings & FixturesWhile most people do not appreciate being clumped in with mass generalizations, there are times when there is some comfort to knowing you are not alone — particularly when it comes to challenges you might be facing. In this case, we are talking about the most common dilemmas homeowners face when working on a home renovation or design project.
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