Recent Articles

• Paving paradise to a smarter parking lot

  Julie Bernhard Sports & Fitness

  Football season is on the horizon. In a few short weeks, Saturday and Sunday nights — and Thursday, Friday and Monday for that matter — will be dedicated to the most celebrated sport in the U.S. The thrill of the game and the camaraderie keeps fans returning to the stands year after year, but sometimes the fight to the stadium is enough to keep even the most dedicated fan at home. Some new technology, however, has managed to turn that frown into a touchdown.

• Big Pharma’s greed exposed again with rise in EpiPen costs

  Joan Spitrey Pharmaceutical

  As the school year begins, parents across the nation are being confronted with the outrageous price increase of the life-saving epinephrine delivery device, EpiPen. For parents of children who attend school or daycare, having this life-saving medication readily available is a necessity. The EpiPen quickly delivers epinephrine, which is needed to prevent anaphylaxis and possible death due to severe allergies.

• The 5-step check to create better content on all social platforms

  Emma Fitzpatrick Marketing

  Each social platform has its quirks and secret tips for better performance. But the heart of what makes great content stays constant — regardless of platform. Implementing a few, small tweaks when you're creating content and writing copy for your brand's social media makes a big difference.

• Justice Department deals heavy blow to private prisons

  Ronnie Richard Law Enforcement, Defense & Security

  Prison reform advocates got a big victory Aug. 18 when the U.S. Department of Justice (DOJ) announced it would no longer use private prisons to house federal inmates. While the decision is limited in its scope, it will affect 13 privately run correctional facilities and roughly 22,000 inmates.

• Building an awareness of Medicare fraud

  Dr. Abimbola Farinde Healthcare Administration

  Within recent years, numerous issues involving Medicare have been brought to the forefront of healthcare discussions. And one of the latest is fraud. While there is no precise measure of the magnitude of Medicare fraud, it is known to be a serious problem because it involves individuals who lie to the government and exploit its programs — ultimately taking taxpayers' money. There have been several instances of healthcare professionals being identified and charged with Medicare fraud.

• Virtual reality is making big waves in the travel industry

  Suzanne Mason Travel, Hospitality & Event Management

  Without leaving my home in Maryland, I am whisked away to go whitewater rafting in Idaho. Seeing the water crash into the boat, I feel like I am almost there to experience this adrenaline adventure in real time. I can experience this thanks to a series of 360-degree videos curated by Visit Idaho that allows consumers to experience the Gem State without leaving their homes. Virtual reality (VR) is now giving markets the opportunity to share travel experiences, giving consumers a new level of exploration when it comes to planning a vacation.

• Using YouTube as a flipped classroom strategy

  Brian Stack Education

  This summer, my 10-year old son Brady and I decided to build a deck around our above-ground pool after he convinced me we could learn how to do it simply by watching this 15-minute video posted on YouTube by Pennsylvania builder Craig Heffernan. His video walks viewers through the entire process of building a deck from start to finish and has been viewed more than 3.8 million times since it was first posted to YouTube in the summer of 2012.

• Your neck bone’s connected to your smartphone

  Kelly Sharp Science & Technology

  ​The first thing most people do when they wake up is check their phone. Throughout the day, your smartphone goes everywhere you do, and free moments are dedicated to scrolling through social media or holding texting conversations. The average person then remains on her phone until she fall asleep, where the cycle continues the next day.

• The missing revolution in solar infrastructure

  Lucy Wallwork Waste Management & Environmental

  Reading the solar industry news, industry watchers can be found giddily talking about transformations in how we fuel our households and industries. As the cost of solar power nears what is known as "grid parity" — when solar can generate power at a lower or equal cost to that purchased from the grid — forecasters are predicting that solar is set to grow exponentially over the next five years.

• Olympic spotlight once more on junk food marketing

  Bambi Majumdar Food & Beverage

  ​Food giants like Coca-Cola, Kellogg's and McDonald's are facing tremendous protests across the globe for using the Olympics platform to market junk food. ​London-based Children's Food Campaign claims most marketers have absolutely no qualms about pushing these unhealthy high-fat and sugar products toward children. Voicing their complaint to the UK's Advertising Standards Authority, they said the marketers' use of words like "nutritious" and other unsubstantiated health claims during promotions are misleading.

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