All Communications Articles
  • 4 keys to successful intervention for children with speech, language and…

    Sheilamary Koch Education

    Many deficits in the area of speech, language and hearing are progressive. This is why Amy Sindelar, a pediatric speech-language pathologist, believes so strongly in looking out for those early red flags in children under 3 years old. "The earlier you can get started in therapy the better," says Sindelar, who is an adjunct lecturer at Northwestern University and is on staff as a speech and language pathologist at Edward Hospital in Naperville, Illinois. "Research supports that early detection has a positive impact on long-term prognosis so it’s important to catch issues in the critical window of opportunity."

  • Do candidates really accept job offers based on an employer’s brand…

    Terri Williams Business Management, Services & Risk Management

    Companies often search a job applicant's background before deciding to extend a job offer. A less than favorable background has caused many employers to shy away from an applicant. However, the results of a reputation management study by MRINetwork reveal that job candidates are also checking an employer's background. According to the study, 59 percent of job candidates believe that an employer's brand strength is either important or very important. Compensation and opportunities for advancement are seen as positive factors influencing the employer's brand.

  • Study: How to drive more sales on Instagram

    Emma Fitzpatrick Marketing

    Eighty-three percent of people are looking to discover new products or services on Instagram. But that's just the start of the buying process. A nearly equal number of people (80 percent) use Instagram to research products and decide if they're going to buy them. The only question: Are you delivering the right content to help them make those decisions? Doing so could be the difference between increasing sales and exposure or just "getting the word out" about your business. Read on to see if you provide the information people want before purchasing on Instagram.

  • Are you sabotaging your workers’ productivity in ways you never realized?

    Lisa Mulcahy Business Management, Services & Risk Management

    As a manager, you might think you're doing a great job at creating a work environment that helps your employees thrive. But are you making unintended mistakes that could be zapping your staff's physical and emotional strength? If you have been, here's some good news. Researchers have been looking extensively at ways workers' performances can be affected in unexpected ways. The result: they've come up with some great solutions for how you can recognize where you can easily improve your workers' productivity.

  • Unraveling the mystery of miscommunication

    Candice Gottlieb-Clark Business Management, Services & Risk Management

    Communication always comes with a level of messiness and ambiguity. Even with the best of intentions and clearest of communication we can portray mixed messages, leading to misunderstandings or conflict. Add to that the array of communication platforms we deal with: meetings, email, Google chat, passing remarks in the hall, phone calls. The opportunities for miscommunications are introduced at almost all hours of the workday. These miscommunications are at the root of distrust, misled beliefs, and conflict, especially in a corporate culture.

  • How social media has changed the way we travel

    Bambi Majumdar Travel, Hospitality & Event Management

    Is social media addictive? It sure is. Even if we want to go through a social media detox and break away from it all during a trip, we find it really hard to do so. Intrepid brands like Ibis Hotels have come up with the perfect solution for this dilemma. The Switzerland-based hotel chain is offering its guests an "Instagram sitter" while they travel and take a social media detox. The "sitter" will monitor, post and keep guests' social accounts up to date as a part of the hotel's rather quirky service called "Relax We Post." Ibis is not the only brand to cash in on the social media fervor. Last year, the Conrad Hilton Resort in the Maldives introduced the concept of "Instagram butlers."

  • Should you care if your employees love you?

    Roberta Matuson Business Management, Services & Risk Management

    For years, I thought it was important that my employees loved me. Boy, was I wrong. You see, love is one of those things that can dissipate at a moment's notice. Here's what I mean. Remember when you were in junior high and you were so in love with one of your classmates? You were giddy as could be when you found out they felt the same way about you. Then, boom — you wake up one day to find out they've moved on. They've got a new love, while your world has fallen apart. I see the same thing happen in business.

  • Stop! 5 things to never do with your church logo

    Mark MacDonald Religious Community

    Your church logo is a visual representation of your church’s brand. It’s not your brand. Your brand is the emotional aftertaste once someone has experienced your church. The story they remember, the benefit of attending, or description of who you actually are down deep. It’s their real answer to the question, "why do you attend your church?" Your church logo should be a simple, professional, representation of your church. When people see it, they should quickly remember everything that’s relevant to them. Your logo is important. Therefore it should be protected, controlled, and promoted properly. Here are five things you should never do with your church logo.

  • Advertising lessons from this year’s Super Bowl commercials

    Emma Fitzpatrick Marketing

    The Super Bowl isn’t just the game between the year’s best football teams. It's also a battle between the most prominent companies (and their ad agencies) as they vie to see who can who deliver the best commercial. In fact, the majority of millennials who tune in actually prefer to see the advertisements over the game itself. Yet, despite all the fanfare that went into creating these epic commercials, the response this year was lackluster. Much like the game itself, there wasn't really a standout commercial that everyone was talking about the next day. As always, though, there are lessons to be learned from the biggest advertising day of the year.

  • Pollyanna was right: Why you should always be grateful

    Anne Rose Business Management, Services & Risk Management

    People who have only vaguely heard about Pollyanna often wrongly describe her as a naïve goody-two-shoes who was blindly optimistic, regardless of reality. Actually, her personality was to simply focus on the good in a situation and to be grateful no matter what your circumstances. There's nothing wrong with being grateful for your life. Gratitude is not reserved exclusively for the fourth Thursday in November; it should be a perpetual state of mind.