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The ultimate gift guide for health care workers

Teresa Alvarado Medical & Allied Healthcare

Health care workers deal with life and death situations almost daily. We've put together a list of the best gifts for the health care worker in your life.

8 questions every aspiring business owner must ask

Patrick Burke Business Management, Services & Risk Management

Do you have what it takes to own a business? Your first answer might be that it depends on the market, but that's only part of the story. So is thinking it depends on your product. The bottom line is it depends on you. If you don’t focus on your own drive, abilities, and tolerance for stress and uncertainty, you’re missing a key part of the equation. And if you start a business without really finding out if you should, you’re making a grave mistake. Say you've got a great idea. You've got a niche service. You've done the research and there’s space for you to grow a company. Before you start looking for a storefront, look in the mirror — by asking these eight simple but vital questions of yourself.

4 steps to empower yourself to accomplish your goals

Rob and Steve Shallenberger Business Management, Services & Risk Management

People who have a sense of direction and purpose feel empowered. Yet only 10% of people have written professional and personal goals. Imagine how great it would feel to take all your good intentions and make them a reality. In other words, to get laser-focused on the things that matter most — and have the motivation to actually do them! To set your own roles and goals, follow these four steps.

Balancing compassion and performance in a pandemic world

Courtney Lynch Business Management, Services & Risk Management

When I served in the Marines, we had a saying: Mission first, people always. Everything about leading Marines came down to achieving results in times of challenge, chaos, and uncertainty while taking care of your people. Now, as an executive coach, as I’ve helped my clients navigate pandemic times, often I’ve been guiding them in demonstrating service-based leadership. Leading with service is about acting selflessly on behalf of others to ensure their success. It’s about the simple actions you take to support others so they can thrive. The great news for leaders is that service can be demonstrated in the simplest ways.

What lessons did COVID-19 teach your healthcare organization? Use what…

Lisa Mulcahy Healthcare Administration

Every hospital administrator, physician and caregiver has been tested and changed by the COVID-19 pandemic. While the challenges your facility faced were no doubt huge and tremendously difficult, you and your teams can now take the lessons you learned while operating during COVID-19 to improve patient care to its highest degree — and you can innovate for the future through key steps that will ensure you’re prepared for anything. Use the following science-based advice for identifying and implementing the changes you need to offer your very best to your community.

Pandemic-created challenges become corporate responsibility opportunities

Peggy Smedley Distribution & Warehousing

Uncertainty caused by the COVID-19 pandemic has plagued businesses around the globe — particularly those in the supply chain community — accentuating weaknesses never seen before. However, if considered from a different perspective, it has given rise to opportunities for these same companies to shine like beacons in the night. When the pandemic first hit, supply chains were disrupted — so much so that an everyday consumer quickly understood what the supply chain was and how it might impact being able to access goods in a timely manner.

Infographic: How to set work boundaries to avoid burnout

Pia De Los Reyes Mental Healthcare

With remote work being the new professional normal, it can be especially challenging to stay productive and separate job stress from our personal lives. When stress is high and maintained over a period of time, it can lead to burnout or a type of work-related stress that can have a myriad of negative effects on your health and productivity. Those experiencing burnout can suffer from fatigue and mental exhaustion, and it can also lower work performance and cause job dissatisfaction. Over time, burnout can increase your vulnerability to disease and even potentially cost you lost income because of unpaid sick leave or a missed promotion.

With succession planning, avoid the ‘Alice in Wonderland’ syndrome

Donald F. White Business Management, Services & Risk Management

Do you remember Alice, the little girl who fell down a rabbit hole and ended up in Wonderland? As Alice wandered about Wonderland, she came upon a Cheshire Cat with a distinctive, mischievous grin. Too many people are on their way to somewhere, with little to no idea what or where somewhere is. They assure themselves that someday they’ll know what and where somewhere is because, well, aren’t they on their way there? Sadly, when it comes to business continuity and succession planning, most business owners are like Alice — on their way to somewhere, yet with little to no idea what or where somewhere is.

Podcast: How to sell packages in a cash-based practice

Jarod Carter Marketing

Offering discounted multi-treatment packages can be a great way to help fill your clinic’s schedule and minimize drop-offs to maximize the raving fans you create for your practice. However, the higher price tag can scare off those who aren’t totally sold on the value of your services if you don’t frame the "ask" in a way that builds trust, addresses objections, and is timed perfectly. In this episode, I walk you through how to effectively sell packages to your patients, including the simple analysis that will enable you to predict if offering discounted plans is likely to leave you with regrets down the road.

B2B tactic boosts high-value service lines

Jeff Barasch Healthcare Administration

While healthcare organizations are busier than ever due to the pandemic, their bottom lines have suffered. But hospitals and healthcare systems can offset the fiscal hit by leveraging their top revenue-generating clinical services. High-value service lines, even in competitive markets such as metro New York, have been setting themselves apart with precisely targeted, multi-faceted B2B marketing that incorporates specialty publications. Elite cardiology and ortho service lines have used high-impact journal-style publications to target referring physicians with a great deal of success.

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