Recent Articles

• Building relationships: The speed dating world of online marketing

  Ryan Clark Marketing

  In the speed-dating atmosphere that is online digital display advertising, a landing page is your company's representation. You only have a few moments to forge the closest thing you can to a relationship with the objects of your desire.

• Are you sure your maintenance checks are current?

  David Cain Law Enforcement, Defense & Security

  ​What's cheaper — fighting a fire or preventing one? While the answer is obvious, the same line of reasoning somehow seems to elude fire departments when it comes to maintenance of their apparatus and equipment. Why? In part, it's because of the proverbial "head in the sand" mentality to ignore issues that aren't imminent threats. Adding to the mix is the workload of today's firefighters, who generally are focused most on acute challenges, not potential problems.

• 5 superpowers of church business administrators

  Deborah Ike Religious Community

  Making every dollar stretch farther than anyone thought possible. Diving in to make last-minute changes to sermon slides (and still managing to not have any typos). Keeping church staff on-schedule and ready for the next service or event.

• 3 church communication failures

  Mark MacDonald Religious Community

  No one wants to fail at something. A company doesn't set out with a product and hope it fails. A politician doesn't want to lose. Yet many fail. The church, with its critical message of hope, grace and life, can't afford to fail. Nor does it try to fall flat in communications. But sadly, it does — especially in three areas. You don't try to fail; it just comes naturally (or so it seems).

• Try this game in your next vocabulary lesson

  Debra Josephson Abrams Education

  "It was so boring! I hated learning new words that way!" exclaimed a frustrated student about traditional vocabulary learning strategies. The student was one of a number ​interviewed by Nguyen Thi Thanh Huyen and Khuat Thi Thu Nga in their action research about how to stimulate Vietnamese students' interest in vocabulary learning.

• How to use Facebook as a leadership tool

  Randall Craig Business Management, Services & Risk Management

  ​For many individuals, Facebook is a way to connect with friends and family, and possibly play a few games. For professional marketers, Facebook is a way to grow the brand, nurture a community of interest, and possibly sell. But for senior leaders, Facebook might have an even more important role — and one that is too often neglected.

• Facebook as a leadership tool

  Randall Craig

  For many individuals, Facebook is a way to connect with friends and family, and possibly play a few games. For professional marketers, Facebook is a way to grow the brand, nurture a community of interest, and possibly sell. But for senior leaders, Facebook might have an even more important role — and one that is too often neglected.

• The heart-healthy benefits of beer

  Dorothy L. Tengler Food & Beverage

  Among the many attractions, the "liquid gold" is probably the most important thing at Oktoberfest. But aside from this annual celebration, beer accounts for 67 percent of the alcohol consumption reported in the United States. It remains the preferred beverage of choice among Americans who drink alcohol — as it has every year since 1992, except for 2005 when wine edged into the top spot.

• Illinois budget cuts hindering police training at a crucial time

  Bambi Majumdar Law Enforcement, Defense & Security

  ​Law enforcement agencies have been facing a lot of flak recently for the rising crime wave. Seems a big part of the blame should instead go to the financial downturn and subsequent cuts to police budgets.

• Committees can make or break a president

  Robert C. Harris Association Management

  ​The incoming president or chair ponders an installation speech to begin his or her term of office. Concurrently, it is important to be strategic about managing committees. Associations have varied committee structures. Some prefer task forces over standing committees. Many ask board members to serve on them, while others engage their members with a multitude of committee opportunities.

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