Recent Articles
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New laws aim to curb youth smoking rates
Dr. Denise A. Valenti Medical & Allied HealthcareEffective June 9, the legal age to smoke in California was raised from 18 to 21. California followed the lead of Hawaii. The Aloha State had said goodbye to adults under 21 being able to purchase cigarettes in January.
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The challenges of adult education ESOL
Douglas Magrath EducationAdult education English language courses (ESOL) offer a unique set of challenges that are different from those presented by the typical intensive programs at state universities and private language schools. The major differences include the type of students involved, methodology, number of contact hours, books and other teaching materials, along with the goals of the programs.
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Counteroffering the landlord’s lease-renewal proposal
Dale Willerton and Jeff Grandfield RetailYou have received your landlord’s lease-renewal proposal, so what is your next step? Your job isn't to simply accept those terms. The proposal is just the beginning. Like a good boxer, commercial tenants need certain character traits to avoid going down in the second or third round. Having the mental stamina, the will and the desire to actually go back and forth with multiple counteroffers is important. Often, a landlord will win a negotiation with a tenant due to greater endurance.
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How to measure social media ROI
Mayur Kisani MarketingMeasuring the return on your social media efforts has been steadily increasing in importance. To justify spending money, time and resources on digital/social marketing has become crucial for marketing departments as well as the senior management of an organization. The investment made needs to demonstrate the positive effects on the organization's broader business goals.
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Leading designers ‘take it to the top’ to boost sales
Fred Berns Interior Design, Furnishings & FixturesShow your best before you discuss the rest. That's the selling strategy of some of the most financially successful interior design professionals. They talk about and showcase their highest end products and services at the outset, before rolling out lower-priced alternatives.
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HIPAA turns 20: A look back at its impact
Scott E. Rupp Healthcare AdministrationIn August 1996, the Health Insurance Portability and Accountability Act (HIPAA) was signed into law by then-President Bill Clinton. Twenty years later, with Clinton's wife possibly on the verge of a presidency of her own, HIPAA still remains a pivotal point of policy and contention throughout the lexicon of the American healthcare system.
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Strategic planning: Testing the trends
Randall Craig Association ManagementA key part of any strategic-planning process is understanding the underlying trends. Yet how often have you read a prediction, statement or trend, and began to wonder if it were true? Sadly, with so many instant experts, pundits and self-serving gurus, it is sometimes difficult to tell fact from fiction.
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New concussion tool approved in time for fall sports
Dr. Denise A. Valenti Sports & FitnessThe Food and Drug Administration (FDA) recently approved the marketing of two tests that will help determine an athlete's cognitive status after a brain injury or concussion — just in time for fall sports. The two tests are the Immediate Post-Concussion Assessment and Cognitive Testing, referred to as ImPACT, and a version for younger athletes called the ImPACT Pediatric.
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When is the right time to celebrate?
Deborah Ike Religious CommunityYou've just wrapped up a successful ministry outreach your team spent months preparing to host. It's Saturday evening, and you're already thinking ahead to Sunday morning. You have a great Sunday, then Monday rolls around and it's off to the races on planning the next big service or event.
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Auckland Airport profits from investment
Matt Falcus Transportation Technology & AutomotiveDemand at Auckland Airport in New Zealand has been at an incredible high, and it seems to have paid off as the airport has seen large profits reported over the past year. Staff at the airport will reportedly received a $1,500 bonus as a result of the profits, which rose to $264.2 million on revenue of $573.9 million, up some 17 percent over the previous year to June 30, 2016.