Recent Articles

• Social moves away from vanity metrics — and you should, too

  Emma Fitzpatrick Marketing

  Social media platforms are currently intrigued with ways to reduce the emphasis on likes and vanity metrics. The companies are still trying to figure out how to make it happen, but in the meantime, you can address vanity metrics internally at your company. Vanity metrics capture satisfying numbers that make you feel good about your social media marketing efforts but don’t deliver on action. Here are a few common vanity metrics you can evaluate, along with ideas on what numbers to focus on instead).

• Introducing the world’s first 3-D-printed human heart

  Lynn Hetzler Medical & Allied Healthcare

  For the first time, researchers have "printed" a 3-D human heart using a patient's tissue. While the first printed heart is small and nonfunctional, the development of a 3-D printable heart could someday save millions of lives. Cardiovascular disease is the No. 1 cause of death globally, according to the World Health Organization, and heart transplant is currently the only treatment for patients with end-stage heart failure. 3-D-printed hearts could help overcome shortages of hearts available for transplantation; because they use the patient’s own tissue, using 3-D-printed hearts could also reduce rejection rates.

• Springfield, Missouri’s Wonders of Wildlife Museum and Aquarium is…

  Dave G. Houser Recreation & Leisure

  Here’s a multibillion-dollar American success story that began in the unlikely setting of a small-town liquor store. That’s where, in 1971, Johnny Morris launched his Bass Pro Shops hunting and fishing empire — selling bait and fishing tackle out of the back of his father’s Brown Derby booze shop in Springfield, Missouri. More than just an entrepreneurial retailer, Morris, now 71, is also one of America’s most renowned outdoorsmen, and his ultimate vision goes way beyond selling fishing rods, bass boats and shotguns. He is a powerful advocate in support of global environmentalism and conservation.

• The places that make Texas weird and unique

  Cindy Belt Recreation & Leisure

  Texas is a special state with a unique history and people known for their independence. Perhaps to celebrate these special qualities, there are several unique and weird spots throughout the state, which makes it a terrific place to visit. Here are some of my favorites.

• As citizenship question reaches high court, a look at how census data is…

  Michelle R. Matisons Civil & Government

  You may have heard about the Supreme Court’s census case, expected to be ruled on this summer. The case has broad-reaching implications. Additionally, census forms are scheduled to be printed in June, so it’s best for the court to make a hasty decision on the matter. United States Department of Commerce v. New York, No. 18-966, is focused on whether it’s constitutional to ask about a respondent’s U.S. citizenship status when collecting other data. On that note, how is census data actually used?

• A lack of proper training is the biggest threat to K-12 cybersecurity

  Bambi Majumdar Education

  The digitization of education has meant that efforts to ensure data security have become imperative in recent years. Yet, much remains to be done in improving technologies and training K-12 staff. The emerging technologies in this niche are hard to pin down. They are evolving rapidly, and cash-strapped districts often find it hard to keep up with the latest trends and techniques. It is hardly any wonder that they are subject to more malicious cyberattacks than most industries.

• How to save 200 hours on board meetings each year

  Robert C. Harris Association Management

  Are board meetings depleting association resources and staff time? The culprit may be meeting frequency. Most boards convene quarterly. A few govern only three times a year. Others gather as frequently as monthly. The most common reason given for meeting often is, "We’ve always done it this way." Other rationales: "We like each other and the meeting facilitates the board’s networking." And, "If we don’t meet monthly the directors will forget what we are working on."

• Advice from a learning-disabled individual: Part 2

  Amy Temple Education

  I have learning disabilities. There...I said it. Was it hard? No, not at all. You wouldn’t know by looking at me. I don’t carry a neon sign above my head with an arrow pointing down and the words learning-disabled flashing continuously. I didn’t have cards made up with the words, "My name is Amy Temple. I have learning disabilities," so I could pass them around to whoever would care. I also have fine motor skills issues, which is pretty common for people with learning disabilities.

• Fresh food purchases, delivery apps cause worry for traditional grocers

  Bambi Majumdar Food & Beverage

  E-commerce and Amazon have disrupted the grocery business, and the wave of changes has yet to die down. A recent report released by Wolfe Research says that pressure on grocers, especially conventional supermarkets, will intensify in the coming months. An interesting find from the report is that fresh food purchases are set to grow. But instead of benefiting grocers, it seems it will benefit e-tailers more.Y ounger consumers are making fresh-food purchases online or from mass merchandisers instead of traditional grocery brands. About 3 in 10 plan to decrease their packaged food purchases while 34% plan to purchase less frozen food.

• Advisor vs. coach: Is there really a difference?

  Roberta Matuson Business Management, Services & Risk Management

  I'm often contacted by people who tell me they are looking for a coach when what they need is a trusted advisor. The words advisor and coach are frequently used interchangeably. However, they are actually quite different. Understanding the distinction will ensure that you hire the right person for your needs.

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