Recent Articles
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Mapping degraded lands with applied geospatial knowledge
Bill Becken Natural ResourcesWill the restoration of degraded lands come to the rescue of a world short on water, arable land and space — a world long on polluted water, unusable land and mouths to feed, young and old?
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How your church can deal with flu season
Micah James Religious CommunityWe all know this flu season has been one of the worst in several years. I have experienced this personally, as I have been diagnosed, in two separate illnesses, with the two strains of the flu that are most prevalent. I know from firsthand experience that this year's flu can find you in the emergency room suddenly.
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The less glamorous side of strategy
Catherine Iste Business Management, Services & Risk ManagementOperational excellence is essential for success in any business. Yet it does not get the attention strategy does, even though we all know it is critical. It is just feels a little cooler to talk about strategic impact than the nuts and bolts of management. Without good management, though, strategic plans could not be implemented, and their impact could not be measured.
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Anyone can miss: Few clean targets at Olympic biathlon
R.V. Scheide Law Enforcement, Defense & SecurityBiathlon is arguably one of the toughest competitive shooting sports in the world. True, there's quite a bit of cross-country skiing, an alpine discipline that lacks the obvious thrills of events such as the slalom and the downhill and may even seem akin to watching white paint dry during a snowstorm at the North Pole to many traditional shooting enthusiasts.
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Purple pain: A bold lesson in disappointment
Jeff Coe Transportation Technology & AutomotiveWhen I picked up my first 968 way back in 1996, I was thrilled. It was a 30K-mile example and a cabriolet. It was a blast to drive, and I was so happy to own such a great car. It checked all my boxes for a fun car with one exception: color. The car was painted Amazon Green, which is a dark teal color. The color has many fans, but I'm not one of them.
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The new direction in luxury travel
Bambi Majumdar Travel, Hospitality & Event ManagementDespite the volatile market and some dire economic predictions, the travel industry stayed on top of the numbers game in 2017. Competition is stiff, but businesses have carved their niche to reach out to their target audiences.
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Scope of nanotechnology widens in 2018
Bill Becken EngineeringThere's miniaturization, and then there's nanotechnology. Global markets are growing and multiplying for both. But it's the point of nanotech to effect desired technical solutions and outcomes with ever-smaller — much, much smaller — building blocks of materials.
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Design collaboration is not design by committee
Susan Mulholland Interior Design, Furnishings & FixturesHave you ever heard that phrase "design by committee" when someone talks about a building or an object like a car or piece of furniture that doesn't quite make sense? It usually means there are some good parts and some bad parts, but overall it's just not good design.
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The best way to improve your email marketing (proven by research)
Emma Fitzpatrick MarketingSocial media is great for building brand awareness and connecting with your audience. But sales and return on investment (ROI) aren't social's strong suit. If you want the biggest bang for your buck, email marketing remains the way to go. Email has a median ROI of 122 percent, according to a 2016 eMarketer survey. That is four times higher than the average return on the four other marketing outlets (social media, direct mail, paid search and online display).
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Rhabdo can take athletes from workout room to the hospital
Bob Kowalski Sports & FitnessEmerging terminology has crept into the workout lexicon for coaches, trainers and teachers with news of a dangerous condition that can affect athletes, from the untrained to the elite. Rhabdomyolysis, which causes damaged and possibly toxic muscle fibers to enter the bloodstream, got noticed recently when two Nebraska football players were hospitalized after an offseason weight-training session.