Tannus Quatre

Tannus Quatre, PT, MBA, is a physical therapist and entrepreneur dedicated to improving the profession through innovative business and marketing solutions. His work can be seen in such projects as PT Pub Night and BuildPT.com, as well as through numerous speaking and authored contributions to APTA and PPS. He is president of Vantage Clinical Solutions and can be reached at tannus@vantageclinicalsolutions.com.

Articles by Tannus Quatre

• Building PT ambassadors: Amplifying your conversions

  Friday, October 09, 2015

  You may only be able to take one bite at a time, but you want to be fed for life. And that's why we need to amplify. Today, we're discussing the last step of a five-step process which will build PT ambassadors in your community and mine — amplifying your conversions.

• Building PT ambassadors: Closing the deal

  Thursday, October 01, 2015

  Pulling the trigger. Making the sale. Closing the deal. Call it what you want, but call it something. It's a momentous step. You've worked hard to get here, and you're not going to blow it now — at least not if you’ve been following along.

• Building PT ambassadors: Educate potential customers

  Friday, September 18, 2015

  There are a few things I can say with confidence about physical therapists. The first is that we're helpers. We got into this profession to help people. We do it every day and every way under the sun. We love people, and — generally speaking — people love us, too.

• Building PT ambassadors: Engage them in conversation

  Friday, September 11, 2015

  My good friend Jerry Durham, PT, is known to preach that "it's all about the conversation." And he's right ... partially. Tell him I said that. Said differently, conversations are the gateway to relationships. A step further, relationships are the gateway to sales. Borrowing from some simple algebra, conversations must be a gateway to sales (mathletes, did I get that right?).

• Building PT ambassadors: First, make them aware

  Friday, August 28, 2015

  You know the issues. Corporate healthcare. Locked-up referral sources. Physician- and hospital-owned physical therapy services. Closed insurance panels. Pick your reason, but one thing is clear: The ability to rely on a consistent pipeline of clientele through your door is a changing game at best. At worst, it's a game that's getting harder to win.