Paul Schreuder
Paul Schreuder has worked for several business event companies in the Netherlands and is a member of the Dutch MPI chapter. Currently, Paul is working as a lecturer for events and live communication at Fontys Academy for Creative Industries in Tilburg, Netherlands. He is also a member of the research group Creative Industries & Social Innovation. The main topic of his personal research is value creation through live experiences. Paul has a broad perspective on event-related topics such as event marketing, live communication, experiences, value creation, event design, customer journey, return on investment, etc. He tries to put theory into practice as much as possible.