Nick Shaw
Nick Shaw has been Chief Revenue Officer (CRO) of Brightpearl, the number one retail-focused digital operations platform which encompasses sales and omnichannel retail software, accounting, logistics, CRM and more, since July 2019 and is responsible for EMEA Sales, Global Marketing and Alliances. Before joining Brightpearl, Nick was GM and Vice President of the EMEA Consumer business at Symantec and was responsible for a $500m revenue business. Nick has written for sites such as Floship and Yieldify. Here is Nick Shaw’s LinkedIn.
Articles by Nick Shaw
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How to build an eco-friendly, sustainable brand through green tech
Tuesday, September 29, 2020As we move further into the digital age, consumer groups are increasingly composed of millennials and Gen-Z buyers. These generations not only bring with them a switch to online mass consumerism but also an environmentally conscious target audience. This audience looks for brands with eco-friendly and sustainable ethics. It’s not enough to be aware of general e-commerce trends — you need to dedicate time to becoming eco-friendly.