Lark Gould

Lark Gould writes for MultiBriefs, and is a news journalist who has been writing about travel and the travel industry for more than four decades. She started as a news correspondent breaking stories on the Horn of Africa and the Middle East in the 1980s. She is currently senior editor at Business Traveler USA, and also publishes Travel-Intel, which goes out to the travel trade. In addition, she writes for TravelPulse, TravAlliance Media, and other publications and serves as a content consultant for travel companies.

Articles by Lark Gould

• The new normal in travel: What will luxury look like?

  The pandemic has produced a lot of new normals: masking, distancing, soloing, Zooming. And it has also…

  Tuesday, June 22, 2021

• Global tourism recovery gets boost from industry leaders at WTTC 2021

  The world's tourism leaders gathered for the 2021 World Travel and Tourism Council (WTTC) summit on April…

  Tuesday, May 04, 2021

• The importance of having a great office chair

  Last year, COVID-19 brought the world to its knees — or more appropriately, its backside. Hence, the…

  Wednesday, March 03, 2021

• CES 2021: The year of staying home with gadgets

  As CES 2021 rolled out, it was not in Las Vegas. In fact, it was not anywhere in particular this year…

  Friday, January 22, 2021

• Boost from beyond: Business advice from a corporate intuitive

  Chicago-based corporate thought-leader and intuitive Dr. Therese Rowley has spent time at the top of…

  Wednesday, January 20, 2021

• CES 2021 highlights the federal force behind a new era in technology

  Managing an upward trajectory and positive environment that fosters the strength of U.S. technology companies…

  Tuesday, January 19, 2021

• Private jet travel: 2021 to be the year private flying takes off

  2020 was a banner year for private jet travel. And given the unabating proliferation of new virus outbreaks…

  Wednesday, January 13, 2021

• Esalen evolution: A retreat for the next age

  In troubling times, an oasis of calm can may be the missing piece that bridges the chaos of the present…

  Thursday, November 19, 2020

• New DC hotel targets powerful women

  #MeToo is not dead, it is sleeping — at a new hotel that hopes to attract the bold and the beautiful,…

  Thursday, November 12, 2020

• Missed diagnosis: Travel amnesia

  Is travel becoming a distant memory? After seven-plus months of lockdown by a global pandemic, an overlooked…

  Friday, November 06, 2020

• Hawaii inches toward opening for tourism

  Traveling to Hawaii has never been tougher. The Aloha State, which saw visitor numbers nearing 10.5 million…

  Wednesday, November 04, 2020

• Costa Rica slowly opens to US travelers

  Costa Rica intends to allow all U.S. residents to visit the country as of Nov. 1. This move marks a radical…

  Wednesday, October 28, 2020

• Villa stays spike as solution for safe, sumptuous vacation choices

  As travel circles and sputters amid plans made, plans changed and plans canceled due to COVID-19 concerns,…

  Wednesday, August 12, 2020

• Survey: Road trips tied to happiness during COVID-19

  Summer travel is looking quite different this year. For North Americans, the search has been on for safe…

  Monday, August 10, 2020

• Flying scared? You’re not alone

  The COVID-19 pandemic has greatly impacted how comfortable Americans are traveling these days, especially…

  Wednesday, August 05, 2020

• A startup is designing bed seats for budget flyers

  Lie-flat seating is well known to business and first-class travelers — an indulgence coveted and purchased…

  Friday, July 17, 2020

• Travel insurance gets the COVID-19 test

  As travel looks to ramp up somehow in this precarious time, travel insurance concerns and interest have…

  Monday, July 13, 2020

• Flying the friendly skies with a little help from HEPA filters

  Some might say that flying has never been cleaner. Airlines, airports and aircraft manufacturers are…

  Thursday, July 09, 2020

• Some airlines issuing refunds to passengers failing temperature checks at airports

  While airports are busy creating new methods for screening passengers for cases of COVID-19 before they…

  Thursday, July 09, 2020

• Airlines, governments, agencies take a stand on masks

  As cities open up and daily life begins to look like pre-coronavirus normal, COVID-19 cases are spiking…

  Tuesday, June 23, 2020

• Survey: Is summer vacation canceled?

  A new survey by personal finance site ValuePenguin.com shows that, as summer quickly approaches, the…

  Thursday, May 21, 2020

• As occupancies reached all-time lows, hotel construction hit an all-time high in March

  The U.S. hotel industry recorded 214,704 rooms under construction in March 2020, the highest end-of-month…

  Wednesday, May 13, 2020

• Travel destination offices forced to wait out the waves of COVID-19

  Destination marketing offices, often at the core of profitable tourism endeavors in the U.S., are moving…

  Wednesday, May 06, 2020

• IATA: Airline companies could turn into ghosts

  New forecasts from the International Air Transport Association (IATA) are painting a bleak picture for…

  Wednesday, April 29, 2020

• Travel industry steps up with generosity

  Not-so-random acts of kindness are in play in the travel industry as the coronavirus has decimated the…

  Friday, April 10, 2020

• Survey: Travelers satisfied with industry management of the pandemic so far

  It’s a very tough time to be a hotel or an airline. However, as travelers and travel suppliers wrangle…

  Tuesday, April 07, 2020

• 3 possible economic outcomes for the coronavirus pandemic

  Surviving the coronavirus is currently top of mind for the American public. There are many likely scenarios…

  Wednesday, April 01, 2020

• What will travel be like in 2040?

  By the year 2040, international travel will be a faster, easier and more ecologically sustainable activity…

  Tuesday, March 31, 2020

• Afraid of bedbugs? Avoid these cities, says Orkin

  Got bugs? Many cities do, if it is bedbugs that are the target. Washington, D.C., is the No. 1 city on…

  Tuesday, March 24, 2020

• Aviation outlook brings ‘fearless forecasts’ for 2020

  While the world copes with the coronavirus, one company keeps a sobering forecast of the airline industry…

  Wednesday, March 18, 2020

• Decoding the American traveler

  The 2020 Portrait of the American International Traveler Survey — a partnership this year between the…

  Thursday, March 12, 2020

• Airlines get serious about jet lag relief

  While some airlines, such as Virgin Atlantic and JetBlue, are bringing out the music and mediation amenities…

  Wednesday, February 05, 2020

• Quirky festivals provide compelling backdrops for Tokyo Summer Olympics

  Fifty-six years after the Tokyo Olympic Games of 1964, the Japanese capital will be hosting the games…

  Thursday, January 30, 2020

• Real ID set to affect who can and cannot fly

  Identity cards are more consistent with what's portrayed in films about travelers trying to wend their…

  Tuesday, January 28, 2020

• Expedia, Virtuoso weigh in on travel in 2020

  When it comes to analyzing travel trends, Expedia has uncovered a variety of themes across flights, hotel…

  Tuesday, January 21, 2020

• CES 2020: Explorers in the era of 5G

  This year at CES 2020, the placards, posters, headlines and lowlines all, somehow, kept coming back to…

  Thursday, January 16, 2020

• CES 2020: The future of flying, according to Delta

  Delta Air Lines became the first travel company to deliver a keynote at CES 2020 as CEO Ed Bastian took…

  Monday, January 13, 2020

• Surveys: Travel industry apps, sites lag behind speed of new possibilities

  As the sophistication of technology available to us through our personal devices continues to develop…

  Thursday, January 09, 2020

• Are business travelers traveling too much?

  While it is not news that frequent travel can be bad for your health, studies by global corporate travel…

  Thursday, January 02, 2020

• The big bump: The airlines likely to oversell and what passengers should know

  Bumps happen. In this case, we're addressing the airline kind that often leave passengers scratching…

  Wednesday, December 11, 2019

• Travel2020: Traveling for the holidays? Here are the best and worst airports to use

  For those who may want to avoid spending their holiday dinner at the boarding gate, munching on a tuna…

  Wednesday, December 04, 2019

• Travel2020: The rise of green cruising

  Carnival Corporation, which holds the tag as the world's largest leisure travel company, is partnering…

  Tuesday, November 19, 2019

• Travel2020: Luxury travel study looks at the fire of desire in booking decisions

  Travelers in 2020 are seizing the day and prioritizing trips now, fired up by the belief that customized…

  Tuesday, November 12, 2019

• Travel2020: Sustainable meetings resonate with socially conscious attendees

  CWT Meetings & Events says that sustainability will continue to be an even more important business consideration…

  Wednesday, November 06, 2019

• Travel2020: Priciest US cities to spend the night

  Not all cities are created equal — especially when it comes to average daily rates at premier hotels.…

  Wednesday, October 30, 2019

• Travel2020: Qantas vies for operation of world’s longest nonstop flight

  After Qantas completed a recent test trip in advance of the launch of the world's longest nonstop flight…

  Thursday, October 24, 2019

• Travel2020: As global travel booms, inbound US travel bombs

  While people around the globe may be traveling more than ever, tourism to the U.S. is taking a dive,…

  Tuesday, October 15, 2019

• Travel2020: Construction causes pain at the airport, per new survey

  We have all seen the scaffolding and cranes, walled-off waiting areas and slowed traffic around our favorite…

  Tuesday, October 08, 2019

• Travel2020: Anticipated cooling finally hits hot hotel development market

  After forecasting a certain strength in demand for 2019, STR, a data benchmarking, analytics and marketplace…

  Friday, October 04, 2019

• Travel2020: Saudi Arabia tourism visa represents a final frontier for travelers

  Much as a woman in a niqab may show her face for a flash before veiling under the dark of her robes,…

  Tuesday, October 01, 2019

• Travel2020: Solo explorations are the next frontier of travel

  Expedia reports traveling alone is not only a one-of-a-kind experience but also represents one of the…

  Wednesday, September 04, 2019

• Travel2020: Hilton’s study looks at the lives of millennial business travelers

  Hilton Hotels & Resorts has given a good look at today's up-and-coming professional to determine the…

  Tuesday, August 20, 2019

• Travel2020: Flight delays now measured in thousands — of years

  That innocuous two-hour aircraft maintenance interruption may seem like a minor inconvenience, but if…

  Wednesday, August 14, 2019

• Travel2020: Annoying hotel fees are finally getting their day in court

  If you have been to a hotel or a resort lately, you likely saw some unexpected hotel fees tacked on to…

  Wednesday, July 31, 2019

• Travel2020: Overtourism, safety, climate change now top concerns for travelers

  The results of a recently released annual survey paint a picture of rapidly changing priorities among…

  Thursday, July 25, 2019

• Travel2020: Facial biometrics put travelers, criminals under the microscope

  While facial recognition technology gets tested at U.S. airports, controversy over its legality is brewing…

  Tuesday, July 16, 2019

• Travel2020: Where meetings and magic meet

  Anyone who has planned a conference or attended one knows the "where" is as important as the "what."…

  Wednesday, July 10, 2019

• Travel2020: Global Entry program heads south, leaving travelers in a lurch

  For me, it started with a simple email. I was given a courtesy warning by the Department of Homeland…

  Monday, July 01, 2019

• Travel2020: Making the most of Maui

  Getting "Maui'd" goes way beyond vows over the surf. Maui is a compact island and, if a full vacation…

  Thursday, June 20, 2019

• Travel2020: Virtuoso’s top trends in summer travel

  As Americans plan their summer getaways in the midst of this country’s strange and unstable approach…

  Wednesday, June 12, 2019

• Travel2020: Summer travel at airports may be heading for slowdowns, showdowns

  It may be the summer of love in some parts of the country, but it could also be the summer of slowdowns…

  Tuesday, June 04, 2019

• Travel2020: Puerto Rico welcomes rising wave of tourism 2 years after Hurricane Maria

  Puerto Rico is on the rebound. Discover Puerto Rico, Puerto Rico's first-ever Destination Marketing Organization…

  Tuesday, May 21, 2019

• Travel2020: Finding your inner Buddha at 30,000 feet

  A 2013 survey by Carlson Wagonlit Travel said it all when it comes to measuring the toll that travel…

  Wednesday, May 15, 2019

• Travel2020: 100% solar hotel marks milestone in green-build practices

  A small, unassuming hotel in Lancaster, Pennsylvania, is making big news these days. It's the first and…

  Tuesday, April 30, 2019

• Travel2020: 9 travel gadgets you never knew you needed

  This year’s Travel Goods Show in Las Vegas brought forth plenty of new luggage, carry-on solutions,…

  Wednesday, April 17, 2019

• Travel2020: Reimagining the airline seat of the future

  Small may not be so beautiful for airline passengers; that is, if current concepts in economy seat design…

  Wednesday, April 10, 2019

• Travel2020: Stressed sleepers gain no peace on the road

  A global study commissioned by IHG Hotels & Resorts has confirmed that lack of sleep is a primary concern…

  Thursday, April 04, 2019

• Travel2020: Take the horse, leave the pig at home

  The phrase "when pigs fly" could become a reality in the near future, but for now, flying livestock will…

  Wednesday, March 20, 2019

• Travel2020: Travel trends downward as worldwide visits decline, per new surveys

  Annual international visitation to the U.S. began to decline in 2015 — and has yet to stop that trajectory.…

  Tuesday, March 12, 2019

• Travel2020: What’s luxury got to do with it? Behind star ratings in hospitality

  Forbes Travel Guide can tell you something about luxury in hospitality. CEO Filip Boyen, who came aboard…

  Wednesday, March 06, 2019

• Travel2020: Ski season 2019 sees peak snow, peak prices

  U.S. ski resorts are having a very good year. Snowpack in California's Sierra Nevada is now at 100 percent…

  Wednesday, February 20, 2019

• Travel2020: Love Las Vegas-style with daring I do’s

  Las Vegas and weddings go together like neon signage and beehive hairdos. That may be because Las Vegas…

  Tuesday, February 12, 2019

• Travel2020: Bucket list travel for 2019

  For those who keep a bucket list, there is no time like the new year to check off the progress. For experienced…

  Tuesday, February 05, 2019

• Travel2020: Uber’s futuristic air taxi lands at CES

  While Las Vegas is currently one of two cities in the U.S. allowing for consumer testing of driverless…

  Monday, January 28, 2019

• Travel2020 at CES2019 — Technology for a better trip: Part 2

  There is no place like CES, the Consumer Electronics Show that happens in Las Vegas every year, to find…

  Tuesday, January 22, 2019

• Travel2020 at CES2019 — Where the robots hit the road: Part 1 of 2

  What do you get when 180,000 verified geeks and 4,500 newfangled gadgets descend upon a few long blocks…

  Wednesday, January 16, 2019

• Travel2020: What’s luxury got to do with it? Just ask Ted Teng

  Ted Teng, president and CEO of Leading Hotels of the World, has been at the helm of the luxury hotel…

  Monday, December 17, 2018

• Travel2020: Airbnb bets on bedding the business traveler

  As more and more road warriors turn to Airbnb for their overnight lodging needs, the company is gaining…

  Tuesday, December 11, 2018

• Travel2020: Struck by the travel curse

  Sweaty palms at the airport? Has the light, now heavy, snow shower grounded your flight … again? If…

  Monday, December 03, 2018

• Travel2020: Following the money — Simplifying payment systems in travel

  As technology and banking become better bedfellows, new methods of thinking about the banking process…

  Monday, November 26, 2018

• Travel2020: New app finds the money when air woes arrive

  My story is not unusual. I was heading home from the island of Mallorca last October. There was nothing…

  Monday, November 19, 2018

• Travel2020: Can you take it on a plane? Surprising things TSA will allow

  Snakes on a plane? Probably not on your plane but you might be surprised about what is traveling with…

  Monday, November 12, 2018

• Travel2020: Airlines wrangle with increasing obesity in the air

  Greater than 1 in 3 Americans are obese, according to the CDC. That means nearly 100 million U.S. adults…

  Monday, November 05, 2018

• Travel2020: The long, strange road to cannabis comforts

  CBD, a hemp derivative emerging from recent restrictions in marijuana laws in the U.S. and Canada, is…

  Monday, October 29, 2018

• Travel2020: 7 hacks for healthy travel

  Unless you are living under a rock, you are likely traveling a lot, possibly more than you would like.…

  Monday, October 22, 2018

• Travel2020: America’s most haunted places gear up for Halloween

  If there is anything America loves on Halloween it’s a good ghost story — and better yet, a good…

  Wednesday, October 17, 2018

• Travel2020: Of bots or brawn — The changing booking trends in travel

  At the recent Digital Travel Summit in Las Vegas, the word of the hour was "chat bot." Those are the…

  Monday, October 08, 2018

• Travel2020: When tourism turns into the walking hordes

  Travel and tourism are things of inestimable value to most people. We dream of new places and save up…

  Monday, October 01, 2018

• Travel2020: Voluntourism — Travel as the new philanthropy

  During their travels in the past few years, 81 percent of millennials volunteered in the destinations…

  Monday, September 24, 2018

• Travel2020: Top airport amenities fly beyond duty-free

  Think your airport is just a place to board planes? Think again. Airports, where the average traveler…

  Monday, September 17, 2018

• Travel2020: Dark tourism now a magnet for families

  Dark tourism, a term more recently associated with quirky destinations associated with death and dying…

  Monday, September 10, 2018

• Caribbean comeback: Tourism returns to the islands a year after the storms

  Barring any more hurricanes this season, the Caribbean is back. That was the word at this year’s Virtuoso…

  Wednesday, August 22, 2018

• Surprising travel trends from Virtuoso Week 2018

  Fueled by a strong U.S. economy and an ever-increasing passion for noteworthy travel experiences, leisure…

  Tuesday, August 21, 2018

• Pets on a plane? Take care before sending fur and feathers to the air

  ​Airline travel with a pet has been a topic of serious conversation for years, even before recent headlines…

  Tuesday, April 03, 2018

• What’s the future of long-haul flights? Ask Lufthansa

  Nearly a century ago, flying as a premium passenger meant sitting in a wicker chair nailed to the cabin…

  Thursday, January 18, 2018

• Hotel room of the future spotted at CES 2018

  What's in store for the hotel room of the future? According to the pulse of this year's Consumer Electronics…

  Friday, January 12, 2018