Jason Adams

Jason Adams is a marketing consultant for lines.com, specializing in digital marketing with over 10 years of experience in the field.

Articles by Jason Adams

• Infographic: The business of women’s sports and how it’s growing

  Monday, June 07, 2021

  The world of women’s sports has been gaining attention for the past few years, and today it’s trending more than ever. Viewership for women’s sports has increased significantly just in the past year. For example, viewership for the National Women’s Soccer League grew by 300% in 2020. It’s a common misconception that men are much more drawn to sports than women, but the truth is that the difference in interest between genders is small. Eighty-four percent of sports fans are interested in women’s sports.