Didier Cossin
Didier Cossin is a professor at IMD Switzerland and the founder-director of the IMD Global Board Center. A renowned global clinician in governance, Professor Cossin works with boards and senior leaders around the world to provide the latest thinking on best-in-class board effectiveness, dynamics, and design. His new book is "High Performance Boards: Improving and Energizing Your Governance.
Learn more at www.imd.org/cossin.
Articles by Didier Cossin
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Calling all corporate board members: Ignoring social media could cost billions
Tuesday, August 18, 2020Social media. Boards spend far too little time thinking about it — and many directors shy away from it — opting for more formal and structured sources of news and information. Social media is a place where board members can listen to what customers, employees, and other stakeholders candidly say about an organization. But it’s also become a go-to space for consumers and activists to laud, derail, and even destroy companies and reputations.