Cortland Fondon

Cortland Fondon is the marketing manager for programmatic advertisements at MultiView. From early on in his life, social media and technology have been an interest for him. That same interest evolved into a passion for digital marketing, which led him to MultiView. From there, Cortland worked his way up to business intelligence analyst, managing and analyzing trends with display advertisements. Cortland holds a bachelor of business administration from Texas Tech University.

Articles by Cortland Fondon

• Forget ‘contact me’ forms — Feed your sales team

  Thursday, July 17, 2014

  According to recent research, buyers complete nearly 57 percent of their purchasing decisions before ever engaging a supplier sales rep. Content marketing helps drive traffic, but how do we engage a client early in the buying process without relying on content pieces?