Articles by Carol Brown
Wednesday, April 05, 2017
You've probably heard a lot about the importance of church branding, and maybe you've also seen the pushback on it. If you're one of those people who don't think it's important — or if you don't really know what it is — I hope you'll keep reading.
Tuesday, January 03, 2017
Recently, I sat down with Scott Dixon, a church website design expert who has worked exclusively with thousands of churches and their websites since 2005. I wanted to learn more about why church websites are so important and how churches can improve them to reach both members and prospects.
Tuesday, September 20, 2016
Your church needs new church management software (ChMS), and your leadership is on board. A committee is formed. Meetings, demos and detailed analysis follow. After lots of research, thought, and great expectations, software is bought.
Wednesday, March 23, 2016
Recently, an app called Periscope caught my attention. I know — big deal — another app in a world exploding with apps. But what got me interested in it is how churches can possibly use it. Periscope lets you to broadcast live video from your mobile device so you can share experiences through live video. Why is that important? Churches have hard-copy materials with information and even pictures that can give information about events, meetings and other important things, but they can't share the actual experience.