Beth Nicholson

Beth Nicholson, currently director of meetings and events at Access TCA, has worked across industries — healthcare, financial services and technology — for 12-plus years creating proprietary events, strategic partnerships and content directed at attendee acquisition. She has expertise in the tactical aspects of event marketing, managing budgets, logistics, speakers, sponsors and venue selection, in addition to a driving commitment to deliver outstanding return on investment for all involved parties.

Articles by Beth Nicholson

• Pros and cons of Airbnb for business travel

  Wednesday, March 30, 2016

  Airbnb, an online service for accommodations, claims to be "a trusted community marketplace for people to list, discover and book unique accommodations around the world." As the popularity of the site grows, it's a short step until more travelers turn to the site to book accommodations in more than 34,000 cities and 190 countries.

• Before you sign that contract: The Ten Commandments of venue selection

  Wednesday, March 16, 2016

  A lot goes into locating the perfect venue for your event — endless time with online research, phone calls, emails and site visits compounded by internal discussion and debate. After hours upon hours of effort, you have narrowed the field and are ready to sign the venue contract.