Ashely Muntan-King
Ashely Muntan-King, CMP, is a senior event marketing manager at Veritas Technologies where she leads the Corporate Events Team and manages the strategic marketing events.
Articles by Ashely Muntan-King
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Data-driven event decisions
Thursday, October 06, 2016As a corporate event planner for a data management company, I am immersed in the language of big data, data availability and data reliability. This has led me to begin reflecting upon the events we manage and how data can drive our event-making decisions.