Andrea Rush

Andrea Rush is a lawyer in Toronto, who focuses on intangible fashion properties. She is a member of the law societies of Ontario and Quebec, and a registered patent and trademark agent, recognized by Chambers Global, Best Lawyers in Canada, WTR, and Who's Who Legal. Andrea was appointed by the federal government to a business services SAGIT re NAFTA, an expert committee on domain names, and has served on Stanford University's Advisory Program on Law Science and Technology. As lead counsel before the Supreme Court of Canada (communication of content over the internet, fair dealing) the Federal Court of Appeal (trademark appeals and judicial review proceedings) and Copyright and Trademarks Opposition Boards, Andrea has represented international trade associations and global brand owners.

Articles by Andrea Rush

• Bags in Brief: Toting the value of goodwill

  Thursday, October 26, 2017

  ​As temperatures dip, Torontonians are still glowing in the warmth and goodwill that enveloped the City during the recent Invictus Games, the paralympic-style competition for wounded armed services personnel launched three years ago by Prince Harry.

• Bags in Brief: The shape of purse-on-all branding

  Friday, September 22, 2017

  ​Presenting at an International Trademark Association (INTA) conference in New Orleans on branding this week, attendee trademark professionals are challenged to consider fundamental issues facing brand owners and designers, such as: "What are you selling and who is your market?" To illustrate the point that goodwill is the foundation of great human relationships and great brands, the audience is requested to remember their favourite article of clothing.

• Bags in Brief: Extrasensory perceptions

  Friday, September 08, 2017

  Fabulous and (almost) 50, celebrity singer Celine Dion has launched her first line of handbags this month. Interviewed in The New York Times, Dion spoke of offering handbags to her fans to "cradle."

• Bags in Brief: Clutches strapped and chained

  Friday, August 18, 2017

  At a recent visit to beautiful Barcelona in conjunction with a law conference on branding, we were struck by architectural splendour on the one hand and perilous purse snatchers on the other. We clutched our handbags, eager to avoid the rogue, quick scissor snip to detach straps from clutch.

• Bags in Brief: The essence of style

  Tuesday, August 01, 2017

  Bag and shoes appear to be "nailing" the fashion sector this summer by steering clear of the courts. While logos and designs pop through the windows on Toronto's Bloor Street "mink mile," intellectual property is playing a positive role in driving brand value in the right direction — upwardly that is.