Alex Bratton

Alex Bratton is CEO and chief geek of Lextech, a mobile strategy and development company. He can be reached on Twitter @alexbratton.

Articles by Alex Bratton

• Why HealthCare.gov should have been a mobile app

  Friday, December 06, 2013

  ​Of all the problems with the ​HealthCare.gov site, perhaps the most baffling is why it was created as a website in the first place. The main target of the HealthCare.gov website is young, healthy millennials, those aged 18 to 29 years old. Since millennials don't run up big healthcare bills, their monthly premiums will subsidize the insurance benefits of nearly 4.3 million older and less healthy Americans.