Recent Articles

  • Why your helicopter seat feels like a brick

    Mark Huber

    NASA is planning to drop-test a surplus Marine Corps CH-46 helicopter on Aug. 28 with the goal of gleaning new data on rotorcraft crashworthiness and seat belt design. The hulk will be rigged with 40 cameras, numerous sensors and 13 crash dummies. The test is part of NASA's Rotary Wing Project.

  • RIP Nabucco: What the Southern Corridor gas route decision means for the…

    Lucy Wallwork

    Nabucco is dead. Long live TAP. The Nabucco pipeline, a highly political piece of gas transportation infrastructure, was designed to carry natural gas from Azerbaijani gas fields and neighboring suppliers to gas-hungry European customers. That was the logistical agenda, at least.

  • Who do you think you are?

    Michael J. Berens

    Marketing specialists will tell you that, as an association, one of your most important assets is your brand. Broadly speaking, your brand is your reputation — i.e., how others perceive how well your organization follows through on the promises it makes in its advertising and communications. As one marketing expert put it, your brand is what people say about you when you are out of the room. Of course all companies, be they manufacturers or service providers, must carefully manage their brands.

  • Serving the public: Medevac services through Maryland State Police

    Mark Huber

    For the better part of a decade, my daily commute included a stretch on the 64-mile ring of paved terror around Washington, D.C., called the Capital Beltway. For those who are unfamiliar, this is a demolition derby track masquerading as a freeway. It yields a prodigious and nearly daily dose of automotive carnage. Not surprisingly, at least once a year I would be stuck in traffic at a dead stop behind a Maryland State Police (MSP) helicopter summoned to collect an unfortunate victim of this curious car culture.

  • Energy sector reforms in Mexico: A catch-22

    Stefanie Heerwig Natural Resources

    Whatever changes Mexico's energy sector will take, they will be radical compared to the status quo. At least this is what you might think, if you've followed Mexico's energy reform debate since 2008 and President Enrique Pena Nieto's announcements following his ascent to power in December 2012. But the energy industry may be caught in a catch-22 situation allowing for little or no reform, which might not be enough to attract investment on a grand scale from interested parties like Exxon and Chevron.

  • 10 tips for reducing the risk of employment-related litigation

    D. Albert Brannen Business Management, Services & Risk Management

    This article offers tips for minimizing or avoiding employment-related liability. These tips apply even to employers who may not have enough employees to be covered by the major federal employment laws such as Title VII, the Americans with Disabilities Act or the Family and Medical Leave Act.

  • Failure to communicate: Learning lessons from Ornge

    Mark Huber

    In July, Ontario's coroner released the results of his long-anticipated investigation into 40 patient transport deaths between 2006 and 2012 at the Canadian province's troubled air ambulance service known as Ornge. Most of Ornge's travails have been well-publicized over the course of the last two years, and it is not my intent to rehash them here. Rather, I think it is useful to look at what the coroner said were gaps in decision-making and communications at Ornge because they are instructive in improving service in any EMS organization.

  • Too fat to fly: Effect of weight on air medical transport

    Mark Huber

    When is a medevac crewmember simply too fat to fly?

  • Is your association in the know?

    Michael J. Berens

    Knowledge is power, so the saying goes. But not all knowledge is power to all organizations. Knowledge for your organization is power only if it is actionable. Otherwise, it is just information. So the question to ask yourself is: Do we have the knowledge we need to make good decisions for our organization? Most associations thrive on knowledge work. No doubt you have a cornucopia of information sources at your disposal: news services, trade journals, newsletters, email, websites, social networking sites and Twitter feeds, along with your own data collection and feedback channels.

  • Why your website needs to work across multiple devices

    Mayur Kisani

    The majority of today's users consume media on multiple screens — smartphones, tablets and TV. From checking email to surfing to tweeting about a TV show or finding out about a product, your customers are mobile and spend a considerable amount of time on these screens, away from the desktop computer.