How 3D architectural rendering services can boost your design business
Thursday, July 02, 2020
While architects and designers have always had a number of tools to help them do their job, 3D architectural renderings have truly changed the game. By providing clients with photorealistic 3D images of interior and exterior spaces, you can improve your business’ performance and profitability.
Whether you want to find new clients, optimize your budget, or enhance communication, CGI (computer generated imagery) and CAD (computer aided design) can help you do it all. Explore the breakdown below to learn more about how architectural rendering services can boost your design business.
1. Create Realistic Presentations
Whether it’s presentations for clients or interoffice communication with contractors and other designers, sometimes catalogs, product descriptions, and 2D floor plans just aren’t enough. You need to really see what’s going on with a building to comprehensively understand what your client wants and how your team plans to accomplish the design.
With realistic interior and exterior 3D renderings, you have the most accurate presentation of materials, decoration, colors, and more. Even lighting fixtures and furniture can find their way into a rendering to create a complete overview of the design.
2. Minimize Errors
If you look at things from an architectural standpoint, a 3D rendering or print allows for much more accuracy and precision while designing and building. Whether it’s a commercial or residential space, displays that include 2D blueprints, diagrams, and static floor plans don’t guarantee 100% accuracy. Oftentimes, these types of drawings don’t even show a relative scale to help viewers understand the scope and dimensions of a space.
A 3D rendering mitigates all these concerns. Everything from measurements and scale to angles should be perfectly reproduced in 3D images and videos. While human error can still cause problems, if you input everything correctly into whatever software you’re using, there should be no translation errors into the rendering.
Some companies even offer 3D walkthrough videos that allow clients and team members to tour a space before construction even begins!
3. Improve Communication
Talking to clients about their vision and presenting your version of their requirements can be tough when you’re working with line drawings or a 2D floor plan. Sometimes, people don’t know how to describe exactly what they want or they have a hard time visualizing what everything will look like.
Using 3D renderings allows designers, architects, real estate agents, and developers to show clients photorealistic images of what they’re talking about. Clients can anticipate exactly what they’ll get upon the completion of a project and they can point out specifics that they dislike or want to change before construction actually starts.
Since every client is different, there is no one-size-fits-all presentation you can create. Even if units within a building are similar or you’re designing a complex where all the exteriors are the same, there could be preferences for paint colors, lighting fixtures, rug fabrics, or furniture upholstery.
Many 3D rendering services can actually create any exterior you want with consideration for people, landscaping, roads, parking lots, fences, and other peripheral objects. With 3D renderings, you can quickly modify any image and tailor it for the client’s desires.
5. Changes Are Quick & Easy
Speaking of making quick edits, this is one of the biggest benefits that 3D renderings can provide. Editing time can be unbelievably fast when compared to physical photoshoots or hand generated drawings.
3D renderings are especially useful for real estate staging, as an agent can skip a physical shoot by editing changes through rendering software instead of returning to a home and redecorating the interior for a new shoot. Other industries that benefit from the quick editing process include architects, interior designers, and developers.
Other Developments with 3D Renderings & Prints
3D renderings and printed models aren’t relegated to presentations only! There have been massive leaps forward in using 3D printing for actual building and construction. Working in tandem with computer aided design (CAD), computer aided manufacturing (CAM) also enhances building speed, lowers cost, and minimizes errors in a project.
- Breaking down barriers to make career and technical pathways accessible for everyone
- Millions of high school students set for success: Celebrating Career and Technical Education Month
- EPEE: Cooling has an essential role to play
- The environmental benefits of LED lighting
- Window film improves building system performance
- Interior design is not about flowers
- How COVID-19 might affect the commercial real estate market
- Emerging green building material technologies to watch
- Ethology and veterinary practice: Client perceptions of animal behavioral problems
- US payrolls add 1.8 million jobs; jobless rate drops to 10.2%
- How to improve communication across departments
- Without baseball crowds, some businesses grapple with a grim new reality
- Optimism beckons for 2020-21 deer hunting season in Texas
See your work in future editions
Your content, Your Expertise,
Your Industry Needs YOUR Expert Voice & We've got the platform you needFind Out How