All roads lead to Indianapolis as the world's largest children's museum opens its latest exhibit — Hot Wheels Race to Win — just in time for the 2015 Memorial Day weekend and the Indy 500. This new interactive family exhibit from Mattel is aimed at revving up interest in all things racing with immersive activities for multiple generations of Hot Wheels fans.
The exhibit was launched May 9 for a summer-long stint at The Children's Museum of Indianapolis and will tour throughout the country over the next five years.
Conceived as an entertaining, challenging and educational exposition, Hot Wheels Race to Win invites participants to become part of a dynamic race team working together to build and test the fastest — and safest — racing machines on the planet, using Hot Wheels die-cast cars to experiment and play.
The exhibit features an elaborate racing facility with an up-and-downhill track, looping jump track, precision track, crash track and a pit row where visitors can investigate how speed, power and design are used to make cars go — and stop — faster.
Kids and adults alike love the Pit Stop Challenge where they race the clock, and their family and friends, to change tires and refuel the cars. This is an authentic exercise using full-scale racecars and real parts.
"Children's Museum of Indianapolis, situated in the center of everything racing, is the perfect partner to launch the new Hot Wheels Race to Win traveling exhibit," says Julie Freeland, senior director of Global Live Events & Attractions for Mattel. "Generations of children have enjoyed the thrill and speed of racing with Hot Wheels, and this new interactive exhibit brings families together to learn what brings racing to life in a fun and memorable way."
Introduced by Mattel nearly 50 years ago, the "tricked out" toy cars have come a long way. More than 800 models and 11,000 variations of Hot Wheels cars have been created and more than 4 billion of the die-cast cars have been sold.
For your information
The exhibit runs through August 16, 2015. The Children's Museum is open seven days a week from 10 a.m. to 5 p.m.
Admission fees:
- Youth (under 2) – Free
- Youth (2-17) - $18.50
- Adults (18-59) - $21
- Seniors (60-plus) - $20
Other planned stops on the exhibit's tour (subject to change) include Santa Ana and Los Angeles, California; Rochester, New York; Reading, Pennsylvania; Vancouver, British Columbia; Columbus, Ohio; and St. Paul, Minnesota. The exhibit returns to Children's Museum of Indianapolis during the summers of 2016-2019.
